Adventure Games - G7

The Adventure Games market in G7 is expected to witness significant growth in the coming years.
By 2022, the total revenue in this market is projected to reach US$4.75bn.
This growth is fueled by various factors, including the rising popularity of gaming and increasing smartphone penetration.
Furthermore, the Adventure Games market is expected to show a compound annual growth rate (CAGR) of 7.72% from 2022 to 2027.
This steady growth is anticipated to result in a projected market volume of US$7.00bn by 2027.
In terms of revenue sources, in-app purchases (IAP) are expected to contribute significantly to the Adventure Games market, with projected revenue of US$3.66bn in 2022.
Additionally, paid app revenue is projected to reach US$0.11bn, while advertising revenue is expected to reach US$0.98bn in 2022.
The number of downloads in the Adventure Games market is also projected to increase, reaching 1.02bn downloads in 2022.
This indicates the growing interest and engagement of users in this market segment.
When considering the average revenue per download, it is expected to amount to US$4.64.
This metric provides insights into the profitability and monetization potential of Adventure Games market.
A global comparison reveals that the highest revenue in the Adventure Games market is generated in China, with projected revenue of US$4,591.00m in 2022.
This highlights in China's dominance in the gaming industry and its significant contribution to the overall market revenue.
Overall, the Adventure Games market in G7 countries is poised for substantial growth, driven by factors such as increasing smartphone adoption, rising interest in gaming, and evolving revenue streams.
The projected revenue figures indicate the potential for lucrative opportunities in this dynamic market segment.

Key regions: Europe, India, Japan, Germany, South Korea

Market

Region

Region comparison

Currency

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.