Action Games - G7
G7- The Action Games market, a highly popular segment in the gaming industry, is projected to witness significant growth in the coming years.
- According to forecasts, the total revenue in this market is estimated to reach a staggering US$6.93bn in 2022.
- This growth is expected to continue at an annual rate of 6.80% from 2022 to 2027, resulting in a projected market volume of US$9.60bn by 2027.
- When examining the various revenue streams within the Action Games market, it is anticipated that in-app purchases (IAP) will contribute significantly.
- In 2022, IAP revenue is projected to reach US$4.46bn.
- Additionally, paid app revenue is expected to reach US$71.88m, while advertising revenue is estimated to reach US$2.39bn in the same year.
- Furthermore, the number of downloads in the Action Games market is expected to reach a substantial figure of 2.19bn downloads in 2022.
- This highlights the immense popularity of these games among users worldwide.
- Currently, the average revenue per download is projected to be US$3.15.
- When comparing revenue across different countries, China emerges as the leader in the Action Games market.
- In 2022 alone, China is expected to generate a noteworthy revenue of US$7.32bn.
- This underscores the country's significant presence and influence within the global gaming landscape.
- As we analyze these figures, it becomes evident that the Action Games market presents a lucrative opportunity for developers and investors alike.
- With its impressive revenue growth and immense popularity, this market continues to captivate players and drive innovation.
- The G7 countries, including [country name], are crucial players in shaping the future of the Action Games market and are positioned to benefit from its continued success.
- Key regions:
- Asia,
- Japan,
- India,
- South Korea,
- United States
Definition:
Action game apps provide thrilling, fast-paced challenges and often require a high degree of hand-eye coordination. This category includes platformers such as Super Mario, in which characters walk, run, and jump within a 2D world to complete a level; fighting games such as Street Fighter, in which two characters participate in a martial arts tournament; and shooting games such as PUBG and Call of Duty, in which players engage in cooperative and competitive online gameplay with one another.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
