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Soft Drinks - Mauritius

Mauritius
  • Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Soft Drinks market amounts to US$211.00m in 2024.
  • Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$11.32m in 2024.
  • Revenue, combined amounts to US$222.30m in 2024.
  • The revenue, at home is expected to grow annually by 3.16% (CAGR 2024-2029).
  • In global comparison, most revenue, at home is generated United States (US$114bn in 2024).
  • In relation to total population figures, the average revenue per capita, at home of US$162.10 are generated in 2024.
  • In the Soft Drinks market, volume, at home is expected to amount to 127.70m L by 2024.
  • Volume, out-of-home is expected to amount to 1.84m L in 2024.
  • Volume, combined is expected to amount to 129.50m L in 2024.
  • The Soft Drinks market is expected to show a volume growth, at home of 0.8% in 2025.0.
  • The average volume per person, at home in the Soft Drinks market is expected to amount to 98.06L in 2024.

Definition:

The market Soft Drinks covers varieties of prepared water-based beverages to which flavoring additives (sugar or sweeteners, aromas etc.) have been added. These include cola drinks and lemonades, but also energy drinks, fruit nectars and soft drinks with fruit juice content, as well as value-added or flavored water. Coffee and tea-based drinks are not included.

Structure:

The Soft Drinks market is structured into 3 markets:

  • Carbonated Soft Drinks denote all artificially sweetened and carbonated Non-Alcoholic Drinks.
  • Non-Carbonated Soft Drinks contain non-alcoholic liquid refreshment beverages that are not artificially carbonated.
  • Energy & Sports Drinks include energy drinks and sports drinks, providing functional benefits such as mental and physical stimulation.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Key players include The Coca-Cola Company, PepsiCo, Suntory, Red Bull, and Keurig Dr Pepper.

In-Scope

  • Carbonated Soft Drinks (Cola, Lemonade etc.)
  • Non-Carbonated Soft Drinks (nectars, value-added or flavoured water etc.)
  • Energy & Sports Drinks

Out-Of-Scope

  • Hot Drinks
  • Powdered drink mixes and syrups (e.g. Post-Mix Drinks)
Soft Drinks: market data & analysis - Cover

Market Insights report

Soft Drinks: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: May 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Soft Drinks market in Mauritius is experiencing significant growth and development, driven by changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Soft Drinks market in Mauritius are shifting towards healthier options. Consumers are becoming more health-conscious and are seeking beverages that are low in sugar, natural, and free from artificial additives. This trend is driven by a growing awareness of the negative health effects of sugary drinks and a desire for a healthier lifestyle. As a result, there is an increasing demand for natural and organic soft drinks, as well as functional beverages that offer additional health benefits. In addition to healthier options, there is also a growing demand for innovative and unique flavors in the Soft Drinks market in Mauritius. Consumers are looking for new and exciting taste experiences, and companies are responding by introducing a wide range of flavors, including exotic fruits and local ingredients. This trend is driven by a desire for novelty and a willingness to experiment with different flavors. Trends in the Soft Drinks market in Mauritius also reflect global and regional market developments. For example, there is a growing demand for carbonated soft drinks, particularly among younger consumers. This trend is driven by the popularity of carbonated beverages as a refreshing and indulgent treat. However, there is also a rising demand for non-carbonated soft drinks, such as bottled water and fruit juices, as consumers seek healthier alternatives. Local special circumstances in Mauritius also influence the development of the Soft Drinks market. The country's tropical climate and tourist industry create a high demand for refreshing beverages. Soft drinks are popular among both locals and tourists as a way to quench their thirst and stay hydrated in the hot weather. This creates a favorable market environment for soft drink manufacturers and encourages the introduction of new products to cater to the diverse needs of consumers. Underlying macroeconomic factors also play a role in the development of the Soft Drinks market in Mauritius. The country's stable economic growth and rising disposable incomes have contributed to an increase in consumer spending on beverages. As consumers have more purchasing power, they are able to afford a wider range of soft drinks and are willing to try new products. Additionally, the government's efforts to promote tourism and attract foreign investment have resulted in an influx of tourists, further driving the demand for soft drinks. In conclusion, the Soft Drinks market in Mauritius is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Consumers are seeking healthier options and innovative flavors, reflecting global and regional market developments. The country's tropical climate and tourist industry create a favorable market environment, while stable economic growth and rising disposable incomes contribute to increased consumer spending on beverages.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

    Modeling approach:

    Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

    Consumer

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    Soft Drinks: market data & analysis - BackgroundSoft Drinks: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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