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Juices - Americas

Americas
  • Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Juices market amounts to US$22.12bn in 2024.
  • Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$17.59bn in 2024.
  • Revenue, combined amounts to US$39.70bn in 2024.
  • The revenue, at home is expected to grow annually by 1.62% (CAGR 2024-2029).
  • In global comparison, most revenue, at home is generated United States (US$14bn in 2024).
  • In relation to total population figures, the average revenue per capita, at home of US$21.75 are generated in 2024.
  • In the Juices market, volume, at home is expected to amount to 8.94bn L by 2024.
  • Volume, out-of-home is expected to amount to 1.35bn L in 2024.
  • Volume, combined is expected to amount to 10.29bn L in 2024.
  • The Juices market is expected to show a volume growth, at home of 0.1% in 2025.0.
  • The average volume per person, at home in the Juices market is expected to amount to 8.80L in 2024.

Definition:

This market consists of all types of bottled fruit and vegetable juices which contain 100% fruit and/or vegetable juice. These juices can be directly pressed or from concentrate. Not included are fruit nectars or other drinks which do not have 100% fruit juice content. Fruit nectars with limited fruit content and juice-based soft drinks are not included here.

Structure:

The market consists of 6 markets:

  • Orange Juice
  • Apple Juice
  • Grapefruit Juice
  • Pineapple Juice
  • Grape Juice
  • Other Juice, Juice Mixtures & Smoothies

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Key players include The Coca-Cola Company (e.g. Innocent), PepsiCo (e.g. Tropicana), Minute Maid, and Del Monte.

In-Scope

  • Fruit Juices (containing 100% fruit juice content)
  • Vegetable juices (containing 100% vegetable juice content)
  • Fruit juice mixtures and smoothies (100% fruit juice content)

Out-Of-Scope

  • Syrups and nectars (<100% Fruit content; see Soft Drinks segment)
  • Soft drinks with fruit juice content (see Soft Drinks segment)
Juices: market data & analysis - Cover

Market Insights Report

Juices: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Apr 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: May 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Juices market in Americas is experiencing significant growth and development due to customer preferences for healthier beverage options, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Americas are shifting towards healthier beverage options, and this is driving the growth of the Juices market. Consumers are becoming more health-conscious and are actively seeking out products that are natural, organic, and free from artificial additives. Juices, especially those made from fresh fruits and vegetables, are perceived as a healthier alternative to carbonated drinks and other sugary beverages. Additionally, the growing awareness about the benefits of consuming fruits and vegetables, such as vitamins, minerals, and antioxidants, is also contributing to the increased demand for juices in the region. Trends in the Juices market in the Americas are also playing a significant role in its development. One of the key trends is the rising popularity of cold-pressed juices. Cold-pressed juices are made using a hydraulic press that extracts juice from fruits and vegetables without using heat. This method is believed to retain more nutrients and enzymes compared to traditional juice extraction methods. Cold-pressed juices are often marketed as a premium product and are available in a wide variety of flavors and blends. The trend towards cold-pressed juices is driven by the perception that they are healthier and more natural than other types of juices. Another trend in the Juices market in the Americas is the increasing demand for functional juices. Functional juices are formulated with additional ingredients that offer specific health benefits, such as immunity-boosting, detoxification, or energy enhancement. These juices often contain superfood ingredients like turmeric, ginger, or acai berries. The demand for functional juices is driven by consumers' desire for products that not only taste good but also provide additional health benefits. Local special circumstances in the Americas also contribute to the development of the Juices market. For example, in countries like Brazil and Mexico, where tropical fruits are abundant, there is a wide variety of locally-produced juices available. These juices often highlight the unique flavors and characteristics of the local fruits, appealing to both domestic and international consumers. Additionally, the growing popularity of juice bars and smoothie shops in urban areas also contributes to the growth of the Juices market, as they offer convenient and customizable juice options to consumers. Underlying macroeconomic factors, such as population growth, urbanization, and rising disposable incomes, are also driving the development of the Juices market in the Americas. As the population in the region continues to grow, so does the demand for food and beverages. Urbanization is also playing a role, as more people move to cities and have access to a wider range of products and services. Rising disposable incomes enable consumers to spend more on premium and healthier products, including juices. In conclusion, the Juices market in the Americas is experiencing growth and development due to customer preferences for healthier beverage options, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards healthier choices, such as cold-pressed and functional juices, along with the availability of a wide variety of locally-produced juices and the influence of urbanization and rising disposable incomes, are all contributing to the growth of the market in the region.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

    Modeling approach:

    Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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