Outdoor Furniture - Taiwan

Taiwan

In Taiwan, the revenue in the Outdoor Furniture market reaches US$56.84m in 2024.
It is projected to experience an annual growth rate of 4.30% (CAGR 2024-2029).
When comparing globally, in the United States generates the highest revenue, amounting to US$18,450m in 2024.
In terms of per capita revenues, each person in Taiwan generates US$2.37 in 2024.
The demand for high-quality and durable outdoor furniture is on the rise in Taiwan, driven by the country's growing interest in outdoor living spaces.

Key regions: Brazil, China, France, India, Germany

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Analyst Opinion

The Outdoor Furniture market in Taiwan has seen significant growth in recent years, driven by changing customer preferences and local special circumstances. Customer preferences have shifted towards outdoor living spaces, as people seek to create comfortable and stylish outdoor environments. Additionally, the unique climate and cultural traditions in Taiwan contribute to the growth of the Outdoor Furniture market.

Customer preferences: Taiwanese customers have increasingly embraced the concept of outdoor living spaces. With busy lifestyles and limited living space, many people in Taiwan are looking for ways to maximize their living areas. Outdoor furniture provides a solution by allowing people to transform their balconies, rooftops, and gardens into functional and relaxing spaces. Customers are seeking furniture that is not only comfortable but also durable and weather-resistant, as Taiwan experiences hot and humid summers, as well as typhoons and heavy rain.

Trends in the market: One of the key trends in the Outdoor Furniture market in Taiwan is the growing demand for multifunctional furniture. As space is limited, customers are looking for furniture that can serve multiple purposes. For example, outdoor dining sets that can be easily transformed into lounging areas or storage solutions that can double as seating. This trend reflects the need for practical and versatile furniture that can adapt to different outdoor activities and lifestyles. Another trend in the market is the increasing popularity of eco-friendly and sustainable outdoor furniture. Taiwanese customers are becoming more conscious of the environmental impact of their purchasing decisions and are seeking products that are made from recycled materials or produced using sustainable manufacturing processes. This trend aligns with the global movement towards sustainability and reflects the growing awareness of environmental issues in Taiwan.

Local special circumstances: Taiwan's unique climate and cultural traditions also play a role in the development of the Outdoor Furniture market. The warm and humid climate encourages people to spend more time outdoors, creating a demand for comfortable and functional outdoor furniture. In addition, Taiwanese culture places a strong emphasis on hospitality and socializing, and outdoor spaces are often used for entertaining guests and hosting gatherings. This cultural tradition drives the demand for outdoor furniture that can accommodate large groups of people and create a welcoming atmosphere.

Underlying macroeconomic factors: The growth of the Outdoor Furniture market in Taiwan is also influenced by underlying macroeconomic factors. Taiwan has experienced steady economic growth in recent years, leading to increased disposable income and consumer spending. As a result, people are more willing to invest in outdoor furniture and create outdoor living spaces. Additionally, the tourism industry in Taiwan has been thriving, attracting both domestic and international tourists. This has created opportunities for the Outdoor Furniture market, as hotels, resorts, and other hospitality establishments seek to provide comfortable and stylish outdoor spaces for their guests. In conclusion, the Outdoor Furniture market in Taiwan is developing due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. Customers in Taiwan are seeking outdoor furniture that can maximize their living spaces and withstand the unique climate. The growing demand for multifunctional and eco-friendly furniture reflects the practical and sustainable mindset of Taiwanese consumers. The cultural tradition of hospitality and the thriving tourism industry also contribute to the growth of the market. Overall, the Outdoor Furniture market in Taiwan is expected to continue its upward trajectory in the coming years.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is segmented by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen and Dining room, Bathroom, Outdoor, and Home Office. The Furniture market also includes Lamps and Lighting and Home Decor because the furnishings and accessories within these segments are not specific to any room.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.