Spreads & Sweeteners - South America

South America

Highlights

Revenue in the Spreads & Sweeteners market amounts to US$4.46bn in 2024. The market is expected to grow annually by 5.52% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$144bn in 2024).
In relation to total population figures, per person revenues of US$10.80 are generated in 2024.
In the Spreads & Sweeteners market, volume is expected to amount to 1.87bn kg by 2029. The Spreads & Sweeteners market is expected to show a volume growth of 1.6% in 2025.0.
The average volume per person in the Spreads & Sweeteners market is expected to amount to 4.2kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Spreads & Sweeteners market in South America is seeing slow growth due to factors such as changing consumer preferences, increasing health concerns, and the availability of alternative products. Despite this, the market is expected to see steady growth in the coming years as companies focus on innovation and product diversification to attract more consumers.

Customer preferences: Consumers in South America are becoming more health-conscious and are looking for healthier options in the Spreads & Sweeteners Market within The Food market. This has led to a rise in demand for natural and organic spreads and sweeteners, as well as alternatives to traditional sugar such as honey and agave. Additionally, there is a growing trend of using social media and digital platforms to research and purchase food products, indicating a shift towards online shopping in the region.

Trends in the market: In South America, the Spreads & Sweeteners market is experiencing a shift towards healthier and more natural products, as consumers become more health-conscious and seek out alternatives to traditional sugar-laden spreads and sweeteners. This trend is driven by increasing awareness of the negative impacts of excessive sugar consumption and a growing demand for clean and label-friendly ingredients. As a result, companies are investing in research and development to create innovative, healthier options for consumers. Additionally, there is a rise in demand for organic and non-GMO products, presenting opportunities for producers to cater to this niche market. This trend is expected to continue, with potential implications for industry stakeholders such as increased competition and the need to adapt and innovate to meet evolving consumer preferences.

Local special circumstances: In South America, the Spreads & Sweeteners Market within The Food market is influenced by the region's diverse cultural preferences and regulatory policies. For instance, in Brazil, the demand for natural and organic sweeteners is on the rise due to the growing health consciousness among consumers. On the other hand, in Argentina, the market is dominated by traditional spreads such as dulce de leche, reflecting the country's strong cultural influence. Additionally, government initiatives promoting healthy eating and sugar reduction are driving the market in Chile and Colombia.

Underlying macroeconomic factors: The Spreads & Sweeteners Market within The Food market in South America is heavily influenced by macroeconomic factors such as economic stability, consumer purchasing power, and government policies. Countries with strong economic growth and favorable trade agreements with other nations are experiencing higher demand for spreads and sweeteners. In addition, the rise in health consciousness and the growing trend of natural and organic products are driving the demand for healthier alternatives in the market. This is further supported by the increasing disposable income and evolving consumer preferences for premium and high-quality food products. Moreover, government initiatives to boost agricultural production and exports are also positively impacting the growth of the Spreads & Sweeteners Market in South America.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.