Rice - South America

  • South America
  • Revenue in the Rice market amounts to US$2.09bn in 2024. The market is expected to grow annually by 9.90% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$149,900m in 2024).
  • In relation to total population figures, per person revenues of US$5.05 are generated in 2024.
  • In the Rice market, volume is expected to amount to 1.97bn kg by 2029. The Rice market is expected to show a volume growth of 4.7% in 2025.
  • The average volume per person in the Rice market is expected to amount to 4.2kg in 2024.

Key regions: Spain, China, Canada, India, South Korea

 
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Analyst Opinion

The Rice Market in South America has been experiencing subdued growth, impacted by factors such as changing consumer preferences, fluctuating market conditions, and increasing competition. Despite this, the market is expected to continue growing at a moderate rate due to the convenience and health benefits offered by rice products.

Customer preferences:
As the demand for healthier and more natural food options continues to rise in South America, consumers are gravitating towards rice as a staple grain in their diet. This trend is driven by a growing awareness of the health benefits of rice, such as its high fiber and nutrient content. Additionally, there has been a shift towards more convenient and time-saving meal options, leading to an increase in demand for ready-to-eat and microwavable rice products. This aligns with the evolving lifestyle factors of busy, health-conscious consumers in the region.

Trends in the market:
In South America, there is a growing demand for healthier food options, leading to an increase in the consumption of rice as a staple grain. This trend is driven by the rising awareness of the health benefits of rice, such as its low glycemic index and gluten-free nature. Additionally, the popularity of rice-based dishes in traditional South American cuisine is also contributing to its growth in the region. This trend is expected to continue, presenting opportunities for industry stakeholders to expand their product offerings and cater to the changing dietary preferences of consumers.

Local special circumstances:
In South America, the Rice Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the region's diverse cultural and geographical factors. For example, in countries like Colombia and Peru, rice is a staple food and plays a significant role in traditional dishes. On the other hand, in countries like Argentina and Brazil, rice consumption is lower due to the preference for other grains. Additionally, government regulations and trade policies in each country also impact the availability and pricing of rice in the market. These unique factors shape the demand and supply dynamics of the Rice Market in South America, making it distinct from other regions.

Underlying macroeconomic factors:
The growth of the Rice Market of the Bread & Cereal Products Market within The Food market market is also influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other financial indicators. Countries with strong economic growth and stable fiscal policies are experiencing higher demand for rice products, as consumers have more disposable income to spend on food. Additionally, favorable trade policies and investments in infrastructure, such as transportation and storage facilities, can also impact the market's performance. Moreover, the increasing population and changing dietary preferences in South America are driving the demand for rice, as it is a staple food in many countries in the region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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