Spreads & Sweeteners - Bangladesh

  • Bangladesh
  • Revenue in the Spreads & Sweeteners market amounts to US$1.68bn in 2024. The market is expected to grow annually by 8.53% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$144bn in 2024).
  • In relation to total population figures, per person revenues of US$9.59 are generated in 2024.
  • In the Spreads & Sweeteners market, volume is expected to amount to 0.66bn kg by 2029. The Spreads & Sweeteners market is expected to show a volume growth of 2.6% in 2025.
  • The average volume per person in the Spreads & Sweeteners market is expected to amount to 3.4kg in 2024.

Key regions: Spain, Japan, China, Philippines, United Kingdom

 
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Analyst Opinion

The Spreads & Sweeteners Market in Bangladesh is experiencing minimal growth, influenced by factors such as consumer preference for traditional sweeteners, limited availability of digital technologies in rural areas, and the dominance of local brands. This slow growth rate is also impacted by the country's high poverty rate, which limits consumer purchasing power.

Customer preferences:
With the growing health consciousness among consumers in Bangladesh, there is a noticeable shift towards natural and healthier alternatives in the Spreads & Sweeteners Market. This trend is driven by a cultural preference for traditional ingredients and an increasing awareness of the negative health effects of artificial sweeteners. As a result, there is a rising demand for products made with natural sweeteners such as honey, jaggery, and stevia. This shift presents opportunities for manufacturers to cater to the evolving preferences of the health-conscious consumer base.

Trends in the market:
In Bangladesh, the Spreads & Sweeteners Market within The Food market industry is experiencing a rise in demand for organic and natural sweeteners, as consumers become more health-conscious and seek out healthier alternatives. This trend is expected to continue as consumers prioritize wellness and look for products with clean labels and minimal additives. This presents opportunities for industry stakeholders to tap into this growing market by offering a wider range of natural and organic options. Additionally, there is a growing trend of using e-commerce platforms to purchase food products, which presents a potential avenue for businesses to reach a larger customer base and increase sales. With the increasing availability and accessibility of digital platforms, it is crucial for industry stakeholders to adapt and incorporate digital strategies to stay competitive and meet evolving consumer demands.

Local special circumstances:
In Bangladesh, the Spreads & Sweeteners Market within The Food market is heavily influenced by the country's cultural and religious practices. The demand for halal-certified products is high, with the majority of the population being Muslim. Additionally, the geographical location and climate of Bangladesh play a significant role in the production and consumption of local sweeteners such as date palm jaggery and molasses. The government's efforts to promote self-sufficiency in sugar production have also led to unique regulatory circumstances in the market.

Underlying macroeconomic factors:
The Spreads & Sweeteners Market within The Food market in Bangladesh is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. With a growing population and increasing disposable income, the demand for convenience foods and sweeteners is on the rise. However, the market is facing challenges such as volatile commodity prices and changing consumer preferences. Additionally, government initiatives promoting the use of local ingredients and promoting healthy eating habits are further shaping the market landscape. The market is expected to grow steadily, driven by the increasing awareness of health and wellness, technological advancements, and favorable regulatory environments.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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