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  4. Dairy Products & Eggs

Yogurt - Moldova

Moldova
  • Revenue in the Yogurt market amounts to US$86.78m in 2024. The market is expected to grow annually by 5.66% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$46bn in 2024).
  • In relation to total population figures, per person revenues of US$26.06 are generated in 2024.
  • In the Yogurt market, volume is expected to amount to 28.86m kg by 2029. The Yogurt market is expected to show a volume growth of 0.5% in 2025.0.
  • The average volume per person in the Yogurt market is expected to amount to 8.5kg in 2024.

Definition:

The Yogurt market covers products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Natural/plain yogurt
  • Flavored yogurt (e.g. Vanilla yogurt, fruit-flavored yogurt)
  • Greek yogurt
  • Whole milk yogurt, low-fat yogurt, non-fat yogurt
  • Probiotic yogurt, lactose-free yogurt

Out-Of-Scope

  • Milk
  • Cream cheese
  • Cheese
  • Curdled milk
  • Butter milk
  • Yogurt drinks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Yogurt Market in Moldova has seen minimal growth due to factors such as limited consumer awareness and lack of infrastructure for online services. Despite this, increasing health consciousness and a growing demand for dairy products may drive future growth.

Customer preferences:
As consumers become more health-conscious, there has been a rise in demand for organic and plant-based yogurt options in Moldova. This trend is fueled by the growing preference for natural and sustainable products. Additionally, the rise of vegetarian and vegan diets in the country has also led to an increase in demand for dairy-free yogurt alternatives. With the influence of Western diets and health trends, Moldovans are also seeking out yogurt with added probiotics for its perceived health benefits. This shift in consumer preferences is indicative of a growing focus on overall wellness and healthier food choices in the country.

Trends in the market:
In Moldova, the Yogurt Market within the Dairy Products & Eggs Market is experiencing a shift towards healthier options, with an increase in demand for organic and probiotic yogurts. This trend is driven by consumer awareness of the health benefits of yogurt, such as improved digestion and immune function. As a result, yogurt producers are focusing on expanding their product lines to include these options. This trend is expected to continue, as consumers become more health-conscious and seek out functional foods. Industry stakeholders should take note of this trend and adjust their strategies accordingly to remain competitive in the market.

Local special circumstances:
In Moldova, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's strong dairy industry and rich agricultural resources. The use of traditional methods and locally-sourced ingredients in yogurt production sets it apart from other markets. Additionally, government regulations promoting the consumption of dairy products, along with cultural preferences for healthy and natural foods, have contributed to the steady growth of the yogurt market in Moldova. These factors have created a unique market dynamic, driving demand for locally-made and high-quality yogurt products.

Underlying macroeconomic factors:
The Yogurt Market in Moldova is greatly impacted by macroeconomic factors, such as the country's economic health and government policies. Moldova's agricultural sector, including dairy production, plays a significant role in its economy, accounting for over 20% of its GDP. The government has implemented policies to support and promote the growth of the dairy industry, including providing subsidies and tax incentives for dairy farmers. Additionally, Moldova's accession to the European Union has opened up new export opportunities for dairy products, further driving the growth of the Yogurt Market. However, the country's ongoing political and economic challenges, such as high inflation and unemployment rates, may hinder market growth in the short term. Overall, the Yogurt Market is expected to benefit from the country's efforts to improve its economic stability and increase international trade.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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