Breakfast Cereals - Chad

Chad

Highlights

Revenue in the Breakfast Cereals market amounts to US$11.95m in 2024. The market is expected to grow annually by 8.38% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$23bn in 2024).
In relation to total population figures, per person revenues of US$0.63 are generated in 2024.
In the Breakfast Cereals market, volume is expected to amount to 3.98m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 6.3% in 2025.0.
The average volume per person in the Breakfast Cereals market is expected to amount to 0.2kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Breakfast Cereals Market in Chad is experiencing minimal growth due to factors such as low consumer awareness and limited access to online services. Despite this, the market is expected to see gradual growth in the coming years, driven by increasing health consciousness and innovations in the bread and cereal products market.

Customer preferences: With the rise of health and wellness trends, consumers in Chad are gravitating towards more nutritious breakfast cereal options. This is driven by a growing awareness of the importance of a balanced diet and a desire for convenience. As a result, there has been an increase in demand for high-protein and gluten-free cereal varieties. Additionally, the rise in urbanization and busy lifestyles has led to a surge in demand for on-the-go breakfast options, such as granola bars and breakfast smoothies. These shifts in consumer preferences highlight the need for innovative and convenient breakfast cereal options in the market.

Trends in the market: In Chad, the Breakfast Cereals market is experiencing a shift towards healthier options, with a focus on whole grains, organic ingredients, and reduced sugar content. This trend is driven by increasing consumer awareness of the health benefits of a balanced breakfast, as well as government initiatives promoting healthy eating habits. Industry stakeholders are investing in research and development to meet this demand, while also facing challenges in supply chain logistics and pricing. This trend is likely to continue, with potential implications for marketing strategies and product innovation in the Breakfast Cereals market in Chad.

Local special circumstances: In Chad, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's geographical and economic factors. With a significant portion of the population living in rural areas and limited access to modern retail outlets, traditional cereal products remain popular. However, with the rise of urbanization and increasing disposable income, there is a growing demand for convenience and healthier options, leading to the introduction of fortified and ready-to-eat breakfast cereals. Additionally, the government's efforts to improve the country's food security and nutrition also play a role in shaping the market dynamics.

Underlying macroeconomic factors: The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Chad is influenced by macroeconomic factors such as the country's overall economic health, government policies, and global economic trends. The market growth is also impacted by consumer spending power and dietary preferences, which are influenced by factors such as income levels, inflation rates, and cultural norms. Additionally, the country's agricultural production and import/export policies also play a significant role in shaping the market dynamics for breakfast cereals. Furthermore, Chad's growing population and increasing urbanization are driving the demand for convenient and nutritious breakfast options, leading to the growth of the breakfast cereals market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.