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Baby Milk & Infant Formula - Myanmar

Myanmar
  • Revenue in the Baby Milk & Infant Formula market amounts to US$75.28m in 2024. The market is expected to grow annually by 6.60% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$17bn in 2024).
  • In relation to total population figures, per person revenues of US$1.37 are generated in 2024.
  • In the Baby Milk & Infant Formula market, volume is expected to amount to 6.93m kg by 2029. The Baby Milk & Infant Formula market is expected to show a volume growth of 4.0% in 2025.0.
  • The average volume per person in the Baby Milk & Infant Formula market is expected to amount to 0.1kg in 2024.

Definition:

Baby milk and infant formula are types of milk made specifically for infants and young children who are not yet able to consume solid food or who cannot be breastfed. They are also intended for children aged between 1 and 3 who do not get enough nutrients from their regular diet.

Baby milk is typically made from cow’s milk that has been modified to make it more easily digestible for babies. It may also contain added nutrients, such as vitamins and minerals, to ensure that infants or young children receive all the nutrients they need for healthy growth and development. Infant formula is specially designed to mimic the nutrient content of breast milk as closely as possible. Baby milk and infant formula may come in different forms, such as in powdered form, as a liquid concentrate, or in a ready-to-feed form.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

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In-Scope

  • Infant formula, such as Nestlé NAN PRO 1 Infant Formula, Aptamil Gold Infant Formula Milk Powder for Babies, Similac Advance Infant Formula, and Nestlé LACTOGEN 1 Infant Formula Powder
  • Baby milk, such as Milupa Milupino for 1–3-year-old toddlers and Aptamil Pronutra 1+

Out-Of-Scope

  • Milk and milk products intended for adult consumption, such as Danone’s dairy drinks
  • Milk substitutes (soy-based) for babies and infants
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Milk & Infant Formula Market in Myanmar has been witnessing minimal growth due to factors such as low consumer awareness about infant nutrition and limited availability of these products in rural areas. However, the market is expected to grow at a steady pace in the coming years with the increasing focus on child health and rising disposable income of the population.

Customer preferences:
With the rise of urbanization and changing lifestyles in Myanmar, there has been a noticeable shift towards more convenient and time-saving options in the Baby Milk & Infant Formula Market of the Baby Food Market. This has led to an increase in demand for ready-to-feed formula and single-serve packaging. Additionally, there is a growing preference for organic and natural ingredients in baby products, reflecting the increasing awareness of health and wellness among consumers.

Trends in the market:
In Myanmar, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is experiencing a shift towards organic and natural products, as consumers become more health-conscious. This trend is likely to continue, as demand for premium products increases among the growing middle class. Additionally, there is a rise in e-commerce platforms for baby products, making it easier for parents to access a wide range of options. This trend has significant implications for industry stakeholders, as they will need to adapt to changing consumer preferences and invest in online platforms to remain competitive in the market.

Local special circumstances:
In Myanmar, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is heavily influenced by the country's unique cultural and geographical factors. With a large rural population and limited access to healthcare facilities, there is a high demand for affordable and accessible infant formula options. Additionally, strict government regulations on advertising and marketing of baby food products play a significant role in shaping the market dynamics. The market is also seeing a growing trend towards organic and natural baby food products, reflecting the country's traditional preference for homemade and organic food.

Underlying macroeconomic factors:
The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. For instance, countries with stable economic conditions and supportive fiscal policies tend to have a higher demand for baby milk and infant formula products. On the other hand, countries with economic instability and low per capita income may experience slower market growth due to reduced purchasing power. Moreover, government policies and regulations regarding food safety and nutrition also play a significant role in shaping the market, as they directly affect the production and distribution of baby food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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