Spreads & Sweeteners - Myanmar

Myanmar

Highlights

Revenue in the Spreads & Sweeteners market amounts to US$560.50m in 2024. The market is expected to grow annually by 12.31% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$144bn in 2024).
In relation to total population figures, per person revenues of US$10.20 are generated in 2024.
In the Spreads & Sweeteners market, volume is expected to amount to 271.70m kg by 2029. The Spreads & Sweeteners market is expected to show a volume growth of 5.9% in 2025.0.
The average volume per person in the Spreads & Sweeteners market is expected to amount to 3.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Spreads & Sweeteners Market in Myanmar is experiencing mild growth, driven by increasing consumer health awareness and the convenience of online health services. The adoption of digital technologies is also contributing to the market's growth, as consumers seek more convenient ways to purchase spreads and sweeteners. However, factors such as limited access to technology and infrastructure may impact the growth rate in this market.

Customer preferences: Consumers in Myanmar are increasingly adopting western eating habits and incorporating more processed foods into their diets. However, there is also a growing demand for healthier and natural alternatives, which has led to an increase in the consumption of spreads and sweeteners made from local ingredients such as honey and palm sugar. This trend is driven by a growing awareness of the health benefits of traditional and natural ingredients, as well as a desire to support local producers. Additionally, the rise of social media and influencer culture in Myanmar has also contributed to the popularity of local, natural products among younger generations.

Trends in the market: In Myanmar, there is a growing demand for healthier food options, leading to a rise in the production and consumption of natural sweeteners and spreads made from locally sourced ingredients. This trend is driven by the increasing health consciousness among consumers and the growing availability of these products in local markets. As the demand for these products continues to rise, there is potential for industry stakeholders to capitalize on this trend by expanding their product offerings and investing in sustainable sourcing and production methods. Furthermore, this trend could have a positive impact on the local economy by promoting the use of locally grown ingredients and supporting small-scale farmers.

Local special circumstances: In Myanmar, the Spreads & Sweeteners market is heavily influenced by the country's diverse cultural heritage and traditional food preferences. Local ingredients such as palm sugar and jaggery are popular choices for sweeteners, while spreads made from peanuts, sesame, and coconut are commonly used in local dishes. The country's limited access to imported goods due to regulatory restrictions has also led to the development of unique local spreads and sweeteners, creating a highly localized market. Additionally, the growing tourism industry has also played a role in driving demand for traditional spreads and sweeteners, as visitors seek to experience the authentic flavors of Myanmar.

Underlying macroeconomic factors: The Spreads & Sweeteners Market within The Food market in Myanmar is impacted by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. Countries with stable economic conditions and supportive fiscal policies are likely to experience higher market growth compared to those with economic instability and unfavorable fiscal policies. Moreover, the rising demand for healthier food options and increasing disposable income among consumers are also driving the growth of the market in Myanmar. Additionally, the government's efforts to attract foreign investments and promote trade and commerce are creating opportunities for market players to expand their presence in the country.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.