Paint, Wallpaper & Supplies - BRICS

In 2024, the revenue generated in the Paint, Wallpaper & Supplies market in BRICS amounts to a staggering US$68.14bn.
This market segment is projected to experience an annual growth rate of 1.59% (CAGR 2024-2029).
When compared to other countries worldwide, United States leads the pack, generating a substantial revenue of US$52bn in 2024.
Taking into account the total population figures, the per person revenue in BRICS is estimated to be US$20.67 in 2024.
The Paint, Wallpaper & Supplies market is a significant contributor to the overall economy in BRICS.
In Brazil, the demand for eco-friendly and sustainable paint products is on the rise in the Paint, Wallpaper & Supplies market.

Definition:

Paints, Wallpaper & Supplies covers a wide-ranged segment of the DIY & Hardware market. Under paint, this includes all types of paint for interior and exterior usage. Wallpaper refers only to wallpaper and does not include wall tiles or wall panels. Supplies include various products which are related to the paint and wallpaper market, focused mainly on cleaning and repairing walls. The segment does not include painting tools, which are included in the Tools & Machines segment instead.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. For more information on the displayed data, click the info button on the right hand side of each box.

Paint
Wallpapers
Paint supplies
Wallpaper supplies

Wall tiles
Wall panels
Painting tools

The Paint, Wallpaper & Supplies Market in the BRICS nan region is seeing minimal growth due to factors such as low consumer awareness, limited adoption of digital technologies, and easy availability of traditional brick-and-mortar stores. These factors have contributed to the negligible growth rate in this market.

Customer preferences: With growing concerns about sustainability and environment-friendly products, consumers in the Paint, Wallpaper & Supplies Market are gravitating towards low-VOC and eco-friendly options. This trend is especially prominent in the BRICS countries, where awareness about the impact of traditional paint and wallpaper on the environment is increasing. Additionally, younger consumers are showing a preference for DIY painting and decorating projects, driven by a desire for personalization and cost savings. This shift towards more sustainable and DIY options highlights a cultural shift towards conscious consumerism and individual expression.

Trends in the market: In recent years, the DIY and hardware store market in BRICS countries has seen a surge in demand for environmentally friendly and sustainable paint, wallpaper, and supplies. Consumers are increasingly conscious of the impact of their purchasing decisions on the environment and are willing to pay a premium for eco-friendly options. This trend is expected to continue as governments and consumers alike prioritize sustainability. For industry stakeholders, this presents an opportunity to cater to this growing market segment by offering a wider range of sustainable products. However, it also poses a challenge to traditional suppliers who may need to adapt their production processes to meet these changing demands. As the trend towards eco-friendly products gains momentum, it is crucial for companies to continuously innovate and develop sustainable solutions to remain competitive in the market.

Local special circumstances: In Brazil, the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market is influenced by the country's strong DIY culture and the government's efforts to promote home improvement. The market is also impacted by Brazil's diverse climate, resulting in a demand for weather-resistant paints and wallpapers. In contrast, the Indian market is driven by the rising trend of DIY home improvement projects and the growth of e-commerce platforms, providing easy access to a wide range of paint and wallpaper products. Additionally, the country's rich cultural heritage influences the color and design choices in the market.

Underlying macroeconomic factors: The Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market market in BRICS is heavily influenced by macroeconomic factors such as economic growth, consumer spending, and government policies. With the rise of DIY culture and increasing interest in home renovation and decoration, the demand for paint, wallpaper, and supplies is expected to grow. However, the market growth may be hindered by factors such as fluctuations in raw material prices, trade policies, and consumer purchasing power. In countries with stable economic growth, robust consumer spending, and supportive government policies, the market is expected to experience faster growth compared to countries facing economic challenges and limited investments in infrastructure and consumer goods.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

The global paint and coatings industry is a major subset of the international chemical industry. Coatings refer broadly to any type of covering that is applied to an object's surface for functional or decorative reasons, or both. Paints are a subset of coatings that are also used as a protective coating or as a decorative, colorful coating. In 2023, the global paint and coatings industry was estimated to be valued at some 179.98 billion U.S. dollars. It is forecast that by 2032 the sector’s market value will surpass 255.59 billion U.S. dollars. Market growth is mainly driven by increasing demand in the construction industry, with the automotive, general industrial, coil, wood, aerospace, railing, and packaging coatings markets also driving demand growth.