Lawn & Garden - BRICS

  • BRICS
  • In 2025, the revenue in the Lawn & Garden market in BRICS amounts to US$49.80bn.
  • It is projected to grow annually by 3.28% (CAGR 2025-2029).
  • When compared globally, in the United States generates the highest revenue with US$137bn in 2025.
  • Taking into account the total population figures, the per person revenue in BRICS is US$15.04 in 2025.
  • In Brazil, the lawn and garden market is experiencing a surge in demand for sustainable and eco-friendly products.

Key regions: Germany, Nigeria, Brazil, India, China

 
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Analyst Opinion

The Lawn & Garden Market in BRICS nan is experiencing negligible growth due to factors such as low consumer spending, lack of technological advancements, and competition from traditional gardening methods. Despite minimal growth, convenience and health awareness are driving a slow increase in online sales.

Customer preferences:
With the increasing popularity of eco-friendly and sustainable living, consumers in the Lawn & Garden Market within the DIY & Hardware Store Market are looking for environmentally-friendly and organic gardening products. This trend is driven by a growing awareness of the negative impact of chemical-based gardening practices on the environment and personal health. Additionally, there is a rising interest in urban gardening, as more people are living in urban areas and looking for ways to incorporate nature into their living spaces. These factors have led to a surge in demand for natural and non-toxic gardening solutions.

Trends in the market:
In BRICS countries, the Lawn & Garden Market within the DIY & Hardware Store Market is experiencing a rise in e-commerce sales, as consumers increasingly turn to online shopping for their gardening and outdoor needs. This trend is particularly prevalent in India and Brazil, where the convenience and accessibility of online platforms are becoming highly valued. For industry stakeholders, this trend signals the need to invest in digital capabilities and online marketing strategies to remain competitive and meet changing consumer preferences. Furthermore, the shift towards e-commerce may also present opportunities for international expansion and partnerships with online retailers.

Local special circumstances:
In Brazil, the Lawn & Garden Market within the DIY & Hardware Store Market is influenced by the country's high level of environmental consciousness and regulations for sustainable practices. The demand for eco-friendly products, such as organic fertilizers and pesticide-free seeds, is increasing due to consumer awareness. Additionally, the country's large agricultural industry has led to the development of advanced gardening tools and equipment, catering to the needs of professional farmers and landscapers. This unique combination of environmental awareness and a strong agricultural sector drives the dynamics of the Lawn & Garden Market in Brazil.

Underlying macroeconomic factors:
The Lawn & Garden Market within the DIY & Hardware Store Market in BRICS is affected by various macroeconomic factors, including global economic trends, national economic health, fiscal policies, and other financial indicators. The market growth is highly dependent on the economic stability and policies of the BRICS countries. For instance, countries with strong economic growth and stable fiscal policies are likely to see a higher demand for lawn and garden products from consumers. Additionally, a growing middle-class population in BRICS nations, coupled with increasing disposable income and urbanization, is driving the demand for DIY and hardware products, including those in the lawn and garden segment. Furthermore, favorable government initiatives and investments in infrastructure development, such as housing and public parks, are also contributing to the growth of the lawn and garden market in BRICS. However, factors such as inflation, currency fluctuations, and political instability can have a negative impact on the market growth in these countries.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Overview

  • Revenue
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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