Hardware & Building Materials - EMEA

  • EMEA
  • Revenue in the Hardware & Building Materials market amounts to US$0.43tn in 2025. The market is expected to grow annually by 2.79% (CAGR 2025-2029).
  • In global comparison, most revenue is generated in China (US$536bn in 2025).
  • In relation to total population figures, per person revenues of US$173.10 are generated in 2025.

Key regions: Indonesia, Turkey, Japan, China, Germany

 
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Analyst Opinion

The DIY & Hardware Store Market in EMEA nan is experiencing minor growth, influenced by factors like consumer preference for digital solutions, increasing awareness of health issues, and the ease of accessing online services.

Customer preferences:
One emerging trend in the Hardware & Building Materials Market within the DIY & Hardware Store Market in EMEA is the growing demand for sustainable and eco-friendly products. With increasing awareness about environmental issues, consumers are now gravitating towards products that are made from sustainable materials and are energy-efficient. This trend is also influenced by cultural nuances and demographic shifts, as younger generations tend to prioritize ethical and eco-friendly options. DIY and hardware stores are responding to this trend by offering a wider range of sustainable products and promoting eco-friendly practices to cater to the evolving lifestyle factors of their customers.

Trends in the market:
In the EMEA region, the Hardware & Building Materials Market within the DIY & Hardware Store Market is experiencing a rise in e-commerce sales, with more consumers turning to online platforms for their hardware and building materials needs. In addition, there is a growing trend of home renovation and DIY projects, resulting in an increased demand for quality and affordable tools and materials. This trend is expected to continue as more people spend time at home due to the COVID-19 pandemic, presenting opportunities for industry players to adapt and expand their online presence. Furthermore, there is a focus on sustainability and eco-friendly products, with consumers becoming more conscious of the environmental impact of their purchases. This trend towards sustainability is expected to have long-term significance for the industry, as it presents opportunities for businesses to differentiate themselves and appeal to environmentally-conscious consumers. With the rise of e-commerce and DIY projects, industry stakeholders may also need to adjust their supply chains and delivery methods to meet changing customer demands.

Local special circumstances:
In Europe, the Hardware & Building Materials Market within the DIY & Hardware Store Market is influenced by the cultural preference for DIY projects and home renovations, as well as strict building regulations in certain countries. In the Middle East, the market is shaped by the demand for high-quality building materials and the presence of large construction projects, such as infrastructure developments and new city developments. Additionally, factors like extreme weather conditions and the availability of skilled labor also impact the market dynamics in this region.

Underlying macroeconomic factors:
The Hardware & Building Materials Market within the DIY & Hardware Store Market in EMEA is influenced by macroeconomic factors such as economic growth, consumer spending, and government policies. Countries with strong economic stability and growing consumer demand for home improvement products are experiencing faster market growth compared to regions with struggling economies and limited consumer purchasing power. Moreover, government initiatives to boost infrastructure development and construction activities are also driving the demand for hardware and building materials, further fueling market growth. Additionally, the increasing focus on sustainability and environmentally-friendly products is also expected to impact the market, as consumers are increasingly seeking more eco-friendly options for their DIY and home improvement projects.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

Overview

  • Revenue
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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