Bathroom Hardware - Southern Africa

Southern Africa

Highlights

In Southern Africa, the revenue in the Bathroom Hardware market is estimated to reach US$348.20m in 2024.
It is projected to experience an annual growth rate of 0.85% (CAGR 2024-2029).
Comparing it globally, China generates the highest revenue with US$38bn in 2024.
When considering the population, the per person revenue generated in 2024 amounts to US$4.97.
The demand for modern and eco-friendly bathroom hardware is rapidly increasing in Southern Africa, driven by the region's growing focus on sustainable living.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The DIY & Hardware Store Market in Southern Africa has seen a negligible decline in the Bathroom Hardware Market. This can be attributed to factors such as a decrease in consumer spending and the impact of the COVID-19 pandemic on the economy. Despite this, digital technologies and online services are still being adopted, showing potential for growth in the future.

Customer preferences: Consumer demand for eco-friendly and sustainable bathroom hardware products is on the rise, driven by a growing awareness of environmental issues and a desire to reduce waste and carbon footprint. This trend is particularly pronounced in Southern Africa, where conservation and sustainable living are deeply ingrained in the culture. As a result, DIY and hardware stores are expanding their offerings to include a wider range of eco-friendly options, such as water-saving toilets and energy-efficient lighting fixtures, to cater to this shift in consumer preferences. Additionally, there is a growing demand for locally-sourced and ethically-made bathroom hardware, reflecting a preference for supporting local businesses and promoting fair labor practices.

Trends in the market: In Southern Africa, the DIY & Hardware Store Market is experiencing an increase in demand for bathroom hardware due to the growing trend of home improvement projects. This trend is driven by a rising middle-class population and a desire for modernizing homes. As a result, there is a surge in product innovations such as eco-friendly and space-saving designs. This presents opportunities for industry stakeholders to tap into this market by offering a diverse range of products to meet the changing consumer preferences. Additionally, there is a rising interest in DIY projects, leading to the growth of online tutorials and workshops focused on bathroom renovations. This trend has the potential to impact the traditional brick and mortar hardware stores, as consumers may opt for online shopping for their bathroom hardware needs.

Local special circumstances: In Southern Africa, the Bathroom Hardware Market within the DIY & Hardware Store Market has unique local factors that differentiate it from other markets, such as a diverse range of cultures, languages, and regulations. For example, the market is heavily influenced by the region's climate, as well as its large rural population with limited access to traditional brick-and-mortar stores. Additionally, the DIY culture is rapidly growing in Southern Africa, leading to a demand for affordable and high-quality bathroom hardware products in local hardware stores. These factors have a significant impact on the market dynamics and require a tailored approach for businesses operating in this region.

Underlying macroeconomic factors: The Southern African market for Bathroom Hardware within the DIY & Hardware Store Market is significantly impacted by macroeconomic factors such as consumer confidence, disposable income levels, and overall economic stability. In countries with strong economic growth and rising incomes, there is an increasing demand for home improvement products like bathroom hardware. Similarly, favorable fiscal policies and government initiatives to boost the housing sector also play a crucial role in driving market growth. Additionally, global economic trends, such as the increasing focus on sustainability and eco-friendly products, are influencing consumer preferences and shaping market dynamics in Southern Africa.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.