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Metaverse Gaming - EU-27

EU-27
  • The Metaverse Gaming market is projected to reach a value of US$3.4bn in 2024.
  • It is expected to show an annual growth rate of 43.09% from 2024 to 2030 (CAGR 2024-2030), resulting in a projected market volume of US$28.8bn by 2030.
  • The United States is the top generator of value in this market, with a projected market volume of US$7.5bn in 2024.
  • In the EU-27, the number of users in the Metaverse Gaming market is expected to reach 99.2m users by 2030.
  • The user penetration rate is projected to be 7.2% in 2024 and is expected to increase to 23.4% by 2030.
  • The average value per user (ARPU) is expected to be US$109.8.
  • In the EU-27, Germany is leading the way in the Metaverse Gaming market with a strong focus on virtual reality technology and immersive gameplay experiences.

Definition:

The Gaming market refers to the playing of video games or other interactive experiences within virtual reality environments, such as virtual worlds, social VR platforms, and other immersive digital spaces. This definition includes traditional single-player and multiplayer games as well as more open-ended virtual worlds, where players can interact with each other and the environment in a variety of ways. Gaming in the metaverse can be experienced through different hardware, such as VR headsets, smartphones, and computers, and can also include new forms of gaming such as social gaming, multiplayer gaming, and location-based gaming.

Structure:

The Gaming market includes the markets Action Games, Adventure Games, Casual Games, Role-playing Games, Simulation Games, Sports & Racing Games and Strategy Games. Each genre has different games published that are classified as metaverse games in respective metaverse applications, or individual games.

Additional Notes:

The market comprises market sizes, users, average revenue per user, and penetration rates. Market sizes are generated through in-app purchases and consumer spending on apps, games, and items. Market numbers about the Gaming market can also be found in the Digital Market Insights. Key players in the market are games like Fortnite, Roblox or Minecraft. Use the info button right next to the boxes for more information on the data displayed.

In-Scope

  • Games directly in metaverse considered apps, such as games in Roblox
  • Open-world games, shaped by users, such as Fortnite
  • Sandbox games, such as Minecraft
  • Social virtual reality games, such as VRChat

Out-Of-Scope

  • Open-world games, with a story line, such as World of Warcraft
  • All other non related metaverse games, such as Call of Duty
  • Non-metaverse related browser games, such as Forge of Empires
Metaverse: market data & analysis - Cover

Market Insights report

Metaverse: market data & analysis

Study Details

    Market Size

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Metaverse Gaming market in EU-27 is witnessing significant growth and development, driven by the increasing demand for immersive gaming experiences and the advancement of technology. Customer preferences in the Metaverse Gaming market in EU-27 are shifting towards more interactive and immersive gaming experiences.

    Players are seeking virtual worlds that allow them to explore, socialize, and compete with others in a virtual environment. This trend is driven by the desire for escapism and the need for social interaction, especially in the wake of the COVID-19 pandemic. Additionally, the younger generation, which forms a significant portion of the gaming population, is more inclined towards virtual reality (VR) and augmented reality (AR) gaming experiences.

    Trends in the Metaverse Gaming market in EU-27 indicate a growing adoption of VR and AR technologies. These technologies enhance the gaming experience by providing a more immersive and realistic environment. Virtual reality headsets and augmented reality devices are becoming more accessible and affordable, making them increasingly popular among gamers.

    The development of advanced haptic feedback systems and motion tracking technologies further enhances the sense of presence and interactivity in the virtual world. Additionally, the integration of blockchain technology in the gaming industry is gaining traction, enabling players to own and trade virtual assets securely. Local special circumstances in the Metaverse Gaming market in EU-27 include the presence of a diverse gaming community and a strong gaming culture.

    Europe has a rich history in gaming, with many successful game developers and a large player base. This cultural background contributes to the growth of the Metaverse Gaming market in EU-27, as it fosters innovation and creativity in game development. Furthermore, the EU has been actively promoting digital innovation and investment in the gaming industry, providing support and funding for startups and game developers.

    Underlying macroeconomic factors driving the development of the Metaverse Gaming market in EU-27 include the growth of the digital economy and the increasing penetration of high-speed internet. The digital transformation of various industries has created a conducive environment for the expansion of the Metaverse Gaming market. Additionally, the increasing availability of high-speed internet and the widespread adoption of smartphones and gaming consoles enable players to access and enjoy Metaverse Gaming experiences more easily.

    In conclusion, the Metaverse Gaming market in EU-27 is experiencing significant growth due to the increasing demand for immersive gaming experiences, the adoption of VR and AR technologies, the presence of a strong gaming culture, and the support of macroeconomic factors such as the growth of the digital economy and the availability of high-speed internet. As technology continues to advance and customer preferences evolve, the Metaverse Gaming market in EU-27 is expected to further expand and diversify in the coming years.

    Reach

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    Figures are based on in-app spending, consumer spending, in-game spending, app downloads, and investment and funding data.

    Modeling approach / Market size:

    Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

    Additional Notes:

    The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.

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    Metaverse: market data & analysis - BackgroundMetaverse: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    For everybody who spends a lot of time in digital worlds – for example via gaming and socializing in-game – the concept of the metaverse, a virtual world where physical and digital worlds come together, is nothing new. In-game hangouts in massively multiplayer online games (MMO) and other multiplayer games have been a vital part of the gaming community for years, and the activity received a boost during the COVID-19 pandemic when people turned to online worlds to connect with each other. Overall, these online game hangouts are an important step along the journey to metaverse gaming.
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