Other Enterprise Software - Eastern Asia

In 2024, the revenue in the Other Enterprise Software market in Eastern Asia is projected to reach US$3.46bn.
The market is expected to experience an annual growth rate of 2.44% from 2024 to 2029, resulting in a market volume of US$3.90bn by 2029.
Furthermore, the average Spend per Employee in this market is projected to reach US$3.79 in 2024.
In a global comparison, United States is expected to generate the highest revenue in the Other Enterprise Software market, reaching US$32.46bn in 2024.
In Eastern Asia, the demand for Other Enterprise Software is driven by the region's strong focus on innovation and technology advancements.

Definition:

The Other Enterprise Software market covers aggregated revenues for the types of enterprise software that are not specifically mentioned in the other subsegments Enterprise software segment. These include, for example, Project Management Software, Product Life Cycle Management Software, and Production and Operation Software.

Products in the Other Enterprise Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Other Enterprise Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include SAP, Oracle, Atlassian, and ServiceNow.

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Content applications, such as Adobe Experience Manager, Semrush, and HubSpot
Performance management applications, such as PerformYard, Workday, and Monday
Workforce management software, such as ADP Workforce Now, BambooHR, and Zoho People

Enterprise resource planning software, such as Odoo, SAP Business One, NetSuite, and Microsoft Dynamics 365
Customer relationship management software, such as Salesforce Sales Cloud, Monday sales CRM, and HubSpot CRM
Business intelligence software, such as Toast, Heap, and insightsoftware
Supply chain management software, such as Anvyl, Tada, and Magaya Supply Chain
Custom applications, such as Sphinx Solutions, CHI Software, and Intellectsoft

The Other Enterprise Software market in Eastern Asia has been rapidly developing in recent years, driven by a variety of factors unique to the region.

Customer preferences: Customers in Eastern Asia have shown a strong preference for cloud-based solutions, which provide greater flexibility and scalability than traditional on-premises software. Additionally, there is a growing demand for software that can be easily integrated with existing systems and can support mobile devices.

Trends in the market: In China, the Other Enterprise Software market has been dominated by domestic players, who have leveraged their deep understanding of local business practices and regulations to gain market share. However, international vendors are increasingly entering the market, attracted by the country's large and rapidly growing economy. In Japan, the market is more mature, with a focus on software for specific industries such as manufacturing and healthcare. South Korea has seen a surge in demand for software related to e-commerce and digital marketing, as the country continues to embrace new technologies.

Local special circumstances: One unique aspect of the Eastern Asian market is the prevalence of government initiatives aimed at promoting the development of the technology sector. For example, China's Made in China 2025 plan has set ambitious targets for the country to become a leader in advanced manufacturing technologies, which has driven demand for software that can support these goals. Additionally, many countries in the region have highly skilled workforces and strong education systems, which has helped to create a favorable environment for technology companies.

Underlying macroeconomic factors: The rapid growth of the Other Enterprise Software market in Eastern Asia can be attributed in part to the region's strong economic performance. Countries such as China, Japan, and South Korea have all experienced sustained periods of economic growth, which has created a favorable environment for businesses to invest in technology. Additionally, the region's large population and growing middle class have created a significant market for enterprise software solutions.

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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