Key regions: United Kingdom, China, Australia, Canada, United States
The Enterprise Resource Planning Software market in Portugal has been experiencing significant growth in recent years, driven by a number of key factors.
Customer preferences: Portuguese businesses are increasingly turning to ERP software solutions to streamline their operations and improve efficiency. This is particularly true for small and medium-sized businesses, which make up the bulk of the country's economy. These companies are looking for affordable and easy-to-use ERP solutions that can help them manage their finances, inventory, and production processes more effectively.
Trends in the market: One of the key trends in the Portuguese ERP market is the growing demand for cloud-based solutions. Cloud ERP systems offer businesses a range of benefits, including lower upfront costs, greater scalability, and improved accessibility. As a result, more and more companies are opting for cloud-based solutions over traditional on-premise software.Another trend in the market is the increasing use of mobile ERP applications. With more employees working remotely or on-the-go, mobile ERP apps are becoming an essential tool for businesses looking to stay connected and productive. These apps allow employees to access key business data and perform tasks from anywhere, at any time.
Local special circumstances: Portugal has a large number of small and medium-sized businesses, which presents a unique challenge for ERP vendors. These companies often have limited budgets and resources, and may not have dedicated IT departments. As a result, ERP vendors need to offer affordable and easy-to-use solutions that can be implemented quickly and without extensive training.
Underlying macroeconomic factors: The growth of the Portuguese ERP market can be attributed to a number of underlying macroeconomic factors. The country has experienced steady economic growth in recent years, with GDP increasing by an average of 2% per year since 2014. This has created a favorable business environment, with more companies investing in technology and innovation.In addition, Portugal's membership in the European Union has helped to drive growth in the ERP market. The EU provides funding and support for research and development, which has helped to spur innovation in the technology sector. This has led to the development of new and more advanced ERP solutions, which are helping Portuguese businesses stay competitive in an increasingly globalized economy.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
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