Platform as a Service - Eastern Asia

Revenue in the Platform as a Service market is projected to reach US$12.06bn in 2024.
0.0 dominates the market with a projected market volume of 0.0 in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 18.31%, resulting in a market volume of US$27.94bn by 2029.
In global comparison, most revenue will be generated United States (US$91.02bn in 2024).

Definition:

Platform as a Service (PaaS) refers to the type of public cloud service that provides a ready-to-use platform and environment for developers to build, deploy, and manage applications. PaaS offers tools, frameworks, and services that streamline the development process, thus eliminating the need to manage the underlying infrastructure. It allows developers to focus on the tasks of writing code and creating applications without worrying about server setup or maintenance. The PaaS market includes the companies that provide these types of public cloud resources and services to individuals, businesses, and organizations. A typical example of this type of service is Google App Engine.

Additional Information:

The Platform as a Service (PaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the PaaS market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (App Engine), and IBM (Cloud).

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Application development, such as Microsoft Azure App Service, Google App Engine, and AWS Elastic Beanstalk
Debugging processes, such as Microsoft Azure Monitor and AWS X-Ray
Testing, such as Google Cloud Flood, Distributed Load Testing on AWS, and Microsoft Azure Load Testing
Deployment tools, such as Microsoft Azure Deployment Environments and AWS CodeDeploy

Infrastructure-as-a-Service (IaaS), such as Amazon Elastic Compute Cloud (EC2), Azure IaaS, Google Compute Engine (GCE), Alibaba Cloud ECS, and Oracle Cloud Infrastructure
Software-as-a-Service (SaaS), such as Microsoft 365, Salesforce, Google Workspace, and Zoom
Business-Process-as-a-Service (BPaaS), such as payroll management and accounting solutions via ADP Workforce Now, Intuit QuickBooks Online, Workday, and Oracle NetSuite

The Platform as a Service market in Eastern Asia is seeing substantial growth, thanks to factors like the increasing adoption of cloud technologies, growing awareness about public health, and the convenience of online services.

Customer preferences: The rising adoption of Platform as a Service (PaaS) solutions in the Public Cloud Market in Eastern Asia is driven by the region's growing tech-savvy population. With an increasing number of businesses embracing digital transformation, demand for PaaS is on the rise. Additionally, the cultural emphasis on efficiency and convenience is pushing companies to turn to PaaS for faster and more cost-effective development and deployment of applications. This trend is expected to continue as the region's digital landscape continues to evolve.

Trends in the market: In Eastern Asia, the Platform as a Service Market within the Public Cloud Market is seeing a surge in demand due to the increasing adoption of cloud-based solutions by businesses. This trend is driven by the region's rapid digitalization and the need for efficient and cost-effective IT solutions. Additionally, there is a growing focus on data security and compliance, leading to the implementation of stringent regulations. This trend is expected to continue, presenting opportunities for industry players to offer innovative and secure cloud services to meet the evolving needs of businesses in the region.

Local special circumstances: In China, the Platform as a Service Market within the Public Cloud Market is driven by the country's strong emphasis on technological innovation and the government's push for cloud adoption. With a large population and a growing economy, China presents a unique opportunity for cloud service providers. Additionally, the country's strict data privacy and security laws have influenced the design and implementation of PaaS solutions in the market. This combination of factors has led to a highly competitive and dynamic PaaS market in China.

Underlying macroeconomic factors: The growth of the Platform as a Service Market within the Public Cloud Market is heavily influenced by macroeconomic factors such as technological advancements, government policies, and investment in digital infrastructure. Countries with supportive regulatory environments and strong investment in cloud computing technologies are experiencing faster market growth compared to regions with regulatory barriers and limited digital infrastructure. Moreover, the increasing adoption of digital transformation strategies by businesses and the growing demand for agile, scalable, and cost-effective cloud solutions are driving the demand for Platform as a Service within the Public Cloud Market.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.