Desktop as a Service - Eastern Asia

Revenue in the Desktop as a Service market is projected to reach US$1.06bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 17.07%, resulting in a market volume of US$2.34bn by 2029.
The average spend per employee in the Desktop as a Service market is projected to reach US$1.16 in 2024.
In global comparison, most revenue will be generated United States (US$2.04bn in 2024).

Definition:

Desktop as a Service (DaaS) refers to the type of public cloud service that provides virtual desktop environments and is accessible from any device with an internet connection. It is a cloud solution that virtualizes the desktop experience, thus providing convenience, mobility, and ease of management while freeing the users from the constraints of traditional hardware-based computing. A typical example of this type of service is VMware Horizon Cloud.

Additional Information:

The Desktop as a Service (DaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the DaaS market include companies such as VM Ware (Horizon Cloud), Dell Technologies cloud, and Nutanix Frame.

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Virtual desktop services for remote work, such as Amazon WorkSpaces and Zoho Workplace
Virtual desktop infrastructure (VDI), such as VMware Horizon Cloud and Citrix Virtual Apps and Desktops
Virtual desktop services for graphics-intensive applications, such as Teradici cloud access software and NVIDIA Virtual GPU (vGPU)
Virtual desktop services for other use cases, eg, specific industry applications and secure and compliant solutions, such as HPE GreenLake VDI and Dizzion DaaS

Private cloud services, such as IBM Cloud Private, Microsoft Azure Stack HCI, and VMware vCloud Suite
Physical data centers, such as Dell PowerEdge Servers, Lenovo Think System Servers, and HPE ProLiant Servers

The Desktop as a Service market within the Public Cloud sector in Eastern Asia is witnessing steady growth, influenced by the increasing demand for remote work solutions, enhanced cybersecurity measures, and the rising need for scalable IT resources among businesses.

Customer preferences: Consumers in Eastern Asia are increasingly prioritizing flexible work arrangements and seamless collaboration tools, propelling the demand for Desktop as a Service solutions. As remote work becomes a norm, businesses are seeking cloud-based environments that facilitate team synergy and productivity. Furthermore, the rising digital-savvy younger workforce values user-friendly interfaces and customization options, pushing providers to innovate. Cultural emphasis on work-life balance and the need for efficient IT resource management are also shaping preferences, fostering growth in this sector.

Trends in the market: In Eastern Asia, the Desktop as a Service (DaaS) market within the Public Cloud sector is experiencing a surge in demand as organizations adapt to hybrid work models. Companies are increasingly investing in cloud-based solutions that offer flexibility and enhanced collaboration tools, enabling seamless remote interactions. The younger workforce, known for its digital fluency, is driving the demand for intuitive and customizable interfaces. Additionally, the cultural focus on work-life balance is prompting businesses to seek efficient IT resource management, encouraging providers to innovate and expand their offerings. This trend is significant for industry stakeholders, as it underscores the need for robust, scalable DaaS solutions that cater to evolving workplace dynamics.

Local special circumstances: In Eastern Asia, the Desktop as a Service (DaaS) market within the Public Cloud sector is influenced by a blend of technological advancement and cultural expectations. The region's rapid urbanization and high internet penetration have fostered a tech-savvy population that demands efficient remote work solutions. Additionally, stringent data privacy regulations in countries like Japan and South Korea shape service offerings, pushing providers to prioritize security. The emphasis on collective work culture drives organizations to adopt collaborative DaaS tools that enhance teamwork, further distinguishing this market from others globally.

Underlying macroeconomic factors: The Desktop as a Service (DaaS) market within the Public Cloud sector in Eastern Asia is significantly shaped by macroeconomic factors such as economic growth, technological innovation, and government policies. The region's robust economic performance, characterized by rising GDP and increasing business investments, fosters a conducive environment for cloud adoption. Additionally, government initiatives promoting digital transformation and infrastructure development enhance the market landscape. Fluctuations in global trade and supply chain dynamics also impact pricing and availability of DaaS solutions. Meanwhile, the focus on sustainability and eco-friendly practices is driving demand for energy-efficient cloud services, further shaping market trends.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.