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Key regions: United Kingdom, China, France, Netherlands, Germany
The Infrastructure as a Service Market within the Public Cloud Market in MENA has witnessed substantial growth, fueled by factors like increasing demand for digital services, growing awareness about health, and the convenience offered by online platforms. This growth rate is influenced by advancements in technology, government initiatives, and a surge in investments in the region.
Customer preferences: As digital transformation continues to accelerate in the MENA region, businesses are increasingly turning to Infrastructure as a Service (IaaS) solutions within the Public Cloud Market. This shift is driven by the need for cost-effective and scalable IT infrastructure, as well as the increasing demand for remote work and collaboration tools. Additionally, cultural shifts towards a more tech-savvy population and growing preferences for remote and flexible work arrangements are contributing to the rise of IaaS adoption in the region.
Trends in the market: In MENA, there is a growing trend towards adopting Infrastructure as a Service within the Public Cloud Market, driven by the increasing demand for cost-effective and scalable IT solutions. This trend is expected to continue as more organizations in the region shift towards digital transformation and remote work. The significance of this trend lies in its ability to provide organizations with greater flexibility and agility, enabling them to adapt to changing market conditions and customer demands. This will have a significant impact on industry stakeholders, including cloud service providers, as they will need to continuously innovate and enhance their offerings to meet the evolving needs of their customers. Additionally, this trend is likely to open up new opportunities for smaller players in the market, as they can leverage the infrastructure provided by larger cloud service providers to offer specialized services to niche industries.
Local special circumstances: In the MENA region, the Infrastructure as a Service Market within the Public Cloud Market is driven by the increasing demand for cost-effective and flexible IT solutions. This is primarily due to the region's high concentration of small and medium-sized enterprises (SMEs) and startups. Additionally, the region's limited IT infrastructure and skilled workforce also create opportunities for public cloud adoption. However, varying levels of data privacy and regulations across MENA countries can pose challenges for businesses operating in multiple markets.
Underlying macroeconomic factors: The growth of the Infrastructure as a Service Market within the Public Cloud Market in MENA is heavily influenced by macroeconomic factors such as technological advancements, government support, and investment in digital infrastructure. Countries with favorable economic conditions and strong investment in technology are experiencing faster market growth compared to regions with limited resources and weak technological infrastructure. Moreover, the increasing adoption of cloud-based solutions by businesses and governments to improve efficiency and reduce costs is driving the demand for Infrastructure as a Service in the region.
Data coverage:
The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.Forecasts:
We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)