Desktop as a Service - MENA

MENA

Revenue in the Desktop as a Service market is projected to reach US$126.20m in 2024.
0 dominates the market with a projected market volume of 0 in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 15.78%, resulting in a market volume of US$262.60m by 2029.
In global comparison, most revenue will be generated in the United States (US$2,041.00m in 2024).

Key regions: United Kingdom, Italy, Japan, United States, Canada

Market

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Region comparison

Currency

Analyst Opinion

The Desktop as a Service (DaaS) market within the Public Cloud sector in MENA is witnessing considerable growth, fueled by increased demand for remote work solutions, enhanced cybersecurity measures, and the rise of cloud adoption among businesses seeking flexibility and scalability.

Customer preferences: Consumers in the MENA region are increasingly favoring Desktop as a Service (DaaS) solutions, driven by a cultural shift towards remote work and a growing emphasis on work-life balance. This trend is particularly evident among younger professionals seeking flexibility in their work environments. Additionally, the rise of digital nomadism has led to a preference for scalable cloud solutions that support collaboration across diverse teams. As businesses prioritize enhanced cybersecurity, the demand for secure, cloud-based desktop environments continues to grow, reflecting a broader commitment to digital transformation.

Trends in the market: In the MENA region, the Desktop as a Service (DaaS) market is experiencing a surge in adoption as organizations increasingly embrace remote work solutions. This shift is propelled by the desire for flexible work arrangements and improved work-life balance, particularly among millennials and Gen Z professionals. Moreover, the demand for scalable cloud solutions is rising due to the influx of digital nomadism, facilitating seamless collaboration across geographically dispersed teams. As companies prioritize robust cybersecurity measures, the DaaS market's growth reflects a strategic commitment to digital transformation, enhancing operational efficiency and resilience for industry stakeholders.

Local special circumstances: In the MENA region, the Desktop as a Service (DaaS) market is shaped by unique local factors, including a diverse workforce and varying levels of internet infrastructure. Cultural preferences for in-person collaboration often challenge remote work adoption, yet the pandemic has accelerated acceptance. Additionally, regulatory frameworks promoting data sovereignty influence cloud adoption, compelling organizations to seek compliant DaaS solutions. The region's youth demographic, increasingly tech-savvy, drives demand for flexible and innovative work environments, positioning DaaS as a key enabler of digital transformation.

Underlying macroeconomic factors: The Desktop as a Service (DaaS) market within the MENA region is significantly influenced by macroeconomic factors such as regional economic stability, government initiatives supporting digital transformation, and investment in IT infrastructure. Countries with robust economic growth and supportive fiscal policies are witnessing accelerated adoption of DaaS solutions, as businesses seek to enhance operational efficiency and reduce costs. Additionally, the global shift towards remote work and digital collaboration is prompting local organizations to embrace cloud-based technologies. Fluctuations in oil prices and geopolitical dynamics also impact national budgets, influencing public and private sector investments in cloud services.

Methodology

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.