IT Services - MENA

MENA

Revenue in the IT Services market is projected to reach US$32.48bn in 2024.
IT Outsourcing dominates the market with a projected market volume of US$11.11bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.85%, resulting in a market volume of US$43.15bn by 2029.
The average Spend per Employee in the IT Services market is projected to reach US$165.30 in 2024.
In global comparison, most revenue will be generated in the United States (US$522.00bn in 2024).

Key regions: United States, China, India, Japan, Germany

Definition:
The IT Services market encompasses a wide range of services used by organizations to create, manage, and deliver information, and it includes services that provide assistance with various other business functions. The primary goal of IT services is to ensure that information technology infrastructure, applications, and systems are effectively implemented, operated, and optimized to support an organization's business objectives and requirements. The specific range of services offered may vary depending on the service provider and the client's requirements.

Structure:

IT Services contains four distinct markets that are based on different services:

IT Consulting & Implementation covers advisory services that help businesses evaluate their technology strategies and align them with their business strategies or internal processes.
Business Process Outsourcing (BPO) refers to the transfer of entire business processes or individual activities from a company to a third party and is often IT based. BPO covers a wide variety of business processes, usually either in the back office (e.g., human resources) or in the front office (e.g., customer service in call centers).
IT Outsourcing refers to the external contracting of all IT-related services instead of relying on company-owned resources. In an IT context, these activities include IT administration, IT application, and web hosting services.
The Other IT Services market covers revenues for areas that are not specifically mentioned in the other markets, such as system integration, software installation and support, and IT education and training.

Additional Information:

The IT Services market comprises revenues, revenue change, average spend per employee, and a list of the key players in the market and their consolidated revenues. Market values represent revenues that are generated by primary vendors either directly or through distribution channels at the manufacturer price level (excluding VAT). Reported market revenues include spending by enterprises (B2B) and governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed. Key players in the market include IBM, Cognizant, Hewlett Packard Enterprise, and TCS.

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Market

Region

Region comparison

Currency

Analyst Opinion

The IT Services market in the Middle East and North Africa (MENA) region has been experiencing significant growth in recent years, driven by various factors such as increasing digitalization, government initiatives, and a growing need for advanced technology solutions.

Customer preferences: In the MENA region, customers are increasingly seeking IT services that can help them improve their operational efficiency, enhance their customer experience, and drive innovation. This has led to a growing demand for services such as cloud computing, cybersecurity, data analytics, and artificial intelligence. Customers are also looking for reliable and cost-effective IT service providers who can offer tailored solutions to meet their specific business needs.

Trends in the market: One of the key trends in the IT Services market in MENA is the adoption of cloud computing. Many companies in the region are moving towards cloud-based solutions to reduce costs, increase scalability, and improve their overall IT infrastructure. This trend is driven by the need for flexible and agile technology solutions that can support business growth and innovation. Another trend in the market is the increasing focus on cybersecurity. With the rise in cyber threats and attacks, organizations in MENA are investing in robust cybersecurity solutions to protect their sensitive data and ensure the continuity of their operations. This has created a growing demand for IT services related to cybersecurity, including threat detection, incident response, and vulnerability management. Additionally, the MENA region has witnessed a surge in demand for data analytics services. Companies are recognizing the value of data-driven insights in making informed business decisions and gaining a competitive edge. As a result, there is a growing need for IT services that can help organizations collect, analyze, and interpret data to drive business growth and innovation.

Local special circumstances: The MENA region presents unique opportunities and challenges for the IT Services market. One of the key challenges is the diversity of languages and cultures across the region. IT service providers need to have a deep understanding of the local market and be able to provide services in multiple languages to effectively cater to the needs of their customers. Another special circumstance in the MENA region is the presence of government initiatives and investments in technology. Governments in countries like the United Arab Emirates and Saudi Arabia are actively promoting digital transformation and investing in infrastructure and innovation. This has created a favorable environment for IT service providers, as they can tap into government contracts and partnerships to expand their business in the region.

Underlying macroeconomic factors: The IT Services market in MENA is also influenced by underlying macroeconomic factors. The region has a young and tech-savvy population, which is driving the demand for advanced technology solutions. Additionally, the region's growing middle class and increasing disposable income are contributing to the growth of the IT Services market, as more individuals and businesses are able to afford and invest in technology services. Furthermore, the MENA region is strategically located between Europe, Asia, and Africa, making it an attractive market for international IT service providers. The region's proximity to major global markets provides opportunities for companies to expand their presence and offer their services to a wider customer base. In conclusion, the IT Services market in the MENA region is experiencing significant growth due to increasing digitalization, government initiatives, and customer demand for advanced technology solutions. Cloud computing, cybersecurity, and data analytics are among the key trends in the market, driven by the need for flexible and agile technology solutions. However, IT service providers need to navigate the challenges of language diversity and leverage the opportunities presented by government investments and the region's strategic location.

Methodology

Data coverage:

The data encompasses B2G, B2B, and B2C enterprises. Figures are based on enterprises' technology spending on products, consulting, and outsourcing services.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players in the industry, Statista's primary research and surveys, and IT associations. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, internet users, and telecommunication. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing method is used based on the market data characteristics. The main drivers are the GDP and its sector composition, internet penetration, the level of digitization, and the attitude toward IT security.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.