Key regions: Japan, South Korea, United States, India, Europe
The Online Casinos market in Thailand has been experiencing significant growth in recent years, driven by changing customer preferences and local special circumstances.
Customer preferences: Thailand has a large and growing middle class population, with increasing disposable income. As a result, there is a growing demand for entertainment options, including online casinos. Additionally, the younger generation in Thailand is more tech-savvy and comfortable with online platforms, making online casinos a popular choice for entertainment.
Trends in the market: One of the key trends in the online casinos market in Thailand is the increasing popularity of mobile gaming. With the widespread adoption of smartphones and high-speed internet connectivity, more and more people are accessing online casinos through their mobile devices. This trend is expected to continue as mobile technology continues to advance and become more accessible. Another trend in the market is the rise of live dealer casinos. Live dealer casinos provide a more immersive and interactive experience for players, as they can interact with real-life dealers and other players in real-time. This trend is driven by the desire for a more authentic casino experience, particularly among high-value customers.
Local special circumstances: Thailand has a strict gambling law that prohibits most forms of gambling, including land-based casinos. However, online gambling is not explicitly regulated, which has created a unique opportunity for online casinos to thrive in the market. Many international online casinos are targeting the Thai market, offering a wide range of games and attractive promotions to attract Thai players. This has contributed to the growth of the online casinos market in Thailand.
Underlying macroeconomic factors: Thailand's strong economic growth and rising disposable income have played a significant role in the development of the online casinos market. As the economy continues to grow, more people have the financial means to participate in online gambling. Additionally, the government's efforts to improve internet infrastructure and increase internet penetration have also contributed to the growth of the online casinos market. In conclusion, the Online Casinos market in Thailand is experiencing significant growth due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The increasing popularity of mobile gaming and live dealer casinos, along with the unique regulatory environment in Thailand, have created a favorable market for online casinos. As Thailand's economy continues to grow and internet accessibility improves, the online casinos market is expected to further expand in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies, and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, the urban population, the usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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