Sport Events - Morocco

Morocco

Highlights

Revenue in the Sport Events market is projected to reach US$40.99m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.81%, resulting in a projected market volume of US$45.79m by 2028.
In the Sport Events market, the number of users is expected to amount to 1.1m users by 2028.
User penetration will be 2.7% in 2024 and is expected to hit 2.7% by 2028.
The average revenue per user (ARPU) is expected to amount to US$39.23.
In global comparison, most revenue will be generated United States (US$16.43bn in 2024).
With a projected rate of 17.1%, the user penetration in the Sport Events market is highest Luxembourg.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Sport Events market in Morocco is experiencing significant growth and development in recent years.

Customer preferences: Moroccan customers have shown a growing interest in participating and attending various sports events. They enjoy the thrill and excitement of watching their favorite athletes compete in different sports. Additionally, there is a strong sense of community and pride associated with supporting local teams and athletes. As a result, there has been an increase in demand for sports events across the country.

Trends in the market: One of the key trends in the Sport Events market in Morocco is the diversification of sports. While traditional sports like football and basketball remain popular, there has been a rise in the popularity of niche sports such as cycling, running, and martial arts. This trend can be attributed to the increasing awareness and participation in health and fitness activities among Moroccans. Sports events related to these niche sports are gaining traction and attracting a dedicated fan base. Another trend in the market is the growing international presence. Morocco has been successful in attracting international sports events and tournaments. This can be attributed to the country's strategic location, well-developed infrastructure, and government initiatives to promote sports tourism. The hosting of international events not only boosts the local economy but also raises the profile of the country as a sports destination.

Local special circumstances: Morocco's rich cultural heritage and vibrant atmosphere make it an ideal location for hosting sports events. The country's diverse landscapes, ranging from the Atlas Mountains to the Sahara Desert, provide unique opportunities for outdoor sports events such as hiking, trekking, and desert races. Additionally, Morocco's mild climate allows for year-round sports activities, attracting athletes and enthusiasts from around the world.

Underlying macroeconomic factors: The growth of the Sport Events market in Morocco can also be attributed to several underlying macroeconomic factors. The government has been actively investing in sports infrastructure, including the construction and renovation of stadiums, sports complexes, and training facilities. This investment has not only improved the quality of sports events but has also created job opportunities and contributed to the overall economic development of the country. Furthermore, the increasing disposable income of the Moroccan population has led to higher spending on leisure and entertainment activities, including sports events. As people have more financial resources, they are willing to spend on tickets, merchandise, and other related products and services. This has created a favorable market environment for the growth of the Sport Events industry. In conclusion, the Sport Events market in Morocco is experiencing significant growth and development due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The diversification of sports, the growing international presence, Morocco's unique landscapes, and government investments have all contributed to the expansion of the market. With the continued support and investment, the Sport Events market in Morocco is expected to thrive in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.