Cinema Tickets - Morocco

Morocco

Highlights

Revenue in the Cinema Tickets market is projected to reach US$16.09m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.26%, resulting in a projected market volume of US$17.59m by 2028.
In the Cinema Tickets market, the number of users is expected to amount to 1.1m users by 2028.
User penetration will be 2.7% in 2024 and is expected to hit 2.7% by 2028.
The average revenue per user (ARPU) is expected to amount to US$15.35.
In global comparison, most revenue will be generated China (US$6.96bn in 2024).
With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest Norway.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Cinema Tickets market in Morocco is experiencing significant growth due to several key factors.

Customer preferences: Moroccan consumers have shown a strong interest in cinema, with a growing demand for entertainment options. Going to the movies has become a popular leisure activity, especially among the younger population. This trend is driven by the desire for immersive experiences and the appeal of watching the latest films on the big screen. Additionally, the availability of a wide range of movie genres and the introduction of new technologies, such as 3D and IMAX, have further attracted customers to the cinema.

Trends in the market: One of the key trends in the Moroccan Cinema Tickets market is the increasing number of multiplexes and modern cinema complexes. These venues offer a more comfortable and enjoyable movie-watching experience, with state-of-the-art facilities, comfortable seating, and a variety of food and beverage options. This trend is driven by the growing demand for a premium cinema experience and the willingness of consumers to spend more on tickets for enhanced comfort and amenities. Another trend in the market is the rise of local film production. Moroccan cinema has gained international recognition in recent years, with several critically acclaimed films and directors emerging from the country. This has led to a greater interest in local films and an increase in the number of screenings and showtimes for Moroccan productions. The availability of diverse content, including both international and local films, has contributed to the overall growth of the Cinema Tickets market in Morocco.

Local special circumstances: Morocco has a rich cultural heritage and a vibrant film industry, which has played a significant role in the development of the Cinema Tickets market. The country has a long history of filmmaking, with iconic Moroccan films attracting both domestic and international audiences. The government has also been supportive of the film industry, providing incentives and subsidies to promote local productions. This has created a favorable environment for the growth of the Cinema Tickets market in Morocco.

Underlying macroeconomic factors: Morocco has experienced steady economic growth in recent years, which has contributed to the increasing disposable income of its population. As a result, consumers have more money to spend on leisure activities, including going to the movies. The country's growing middle class and urbanization have also played a role in the expansion of the Cinema Tickets market. Additionally, the tourism industry in Morocco has been thriving, attracting a large number of international visitors who contribute to the demand for cinema tickets. In conclusion, the Cinema Tickets market in Morocco is growing due to customer preferences for immersive experiences and a wide range of film options. The market is also influenced by the increasing number of multiplexes, the rise of local film production, and the government's support for the film industry. The underlying macroeconomic factors, including economic growth, rising disposable income, and tourism, further contribute to the expansion of the Cinema Tickets market in Morocco.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.