Bottled Water - G20

G20

Highlights

Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Bottled Water market amounts to US$204.20bn in 2024.
Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$110.70bn in 2024.
Revenue, combined amounts to US$314.90bn in 2024.
The revenue, at home is expected to grow annually by 2.83% (CAGR 2024-2029).
In global comparison, most revenue, at home is generated China (US$63bn in 2024).
In relation to total population figures, the average revenue per capita, at home of US$41.06 are generated in 2024.
In the Bottled Water market, volume, at home is expected to amount to 358.30bn L by 2024.
Volume, out-of-home is expected to amount to 32.65bn L in 2024.
Volume, combined is expected to amount to 391.00bn L in 2024.
The Bottled Water market is expected to show a volume growth, at home of 1.0% in 2025.0.
The average volume per person, at home in the Bottled Water market is expected to amount to 72.05L in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Bottled Water market in G20 has been experiencing significant growth in recent years.

Customer preferences: One of the main reasons for the growth in the Bottled Water market is the increasing health consciousness among consumers. With growing concerns about the quality of tap water, consumers are turning to bottled water as a safer and healthier alternative. Additionally, the convenience of bottled water, especially for on-the-go consumption, has also contributed to its popularity.

Trends in the market: In the United States, the Bottled Water market has been driven by the rising demand for flavored and functional waters. Consumers are looking for innovative and healthier options, such as flavored sparkling water or water infused with vitamins and minerals. This trend is also seen in other G20 countries, where flavored and functional waters are gaining popularity. In China, the Bottled Water market has been growing rapidly due to the increasing urbanization and rising disposable incomes. As more people move to cities and adopt a more modern lifestyle, the demand for bottled water has increased. In addition, the Chinese government's efforts to improve water quality and safety have also boosted the market. In India, the Bottled Water market has been driven by the lack of access to clean drinking water in many parts of the country. With a large population and limited infrastructure, many people in India rely on bottled water as their primary source of drinking water. This has led to a significant increase in the demand for bottled water in the country.

Local special circumstances: In Mexico, the Bottled Water market has been influenced by cultural preferences. Bottled water, particularly mineral water, has a long history in Mexican culture and is often seen as a healthier and safer option compared to tap water. This cultural preference, combined with concerns about water contamination in certain regions, has led to a strong demand for bottled water in Mexico.

Underlying macroeconomic factors: The growth of the Bottled Water market in G20 countries can also be attributed to underlying macroeconomic factors. Rising disposable incomes and improving living standards have made bottled water more affordable and accessible to a larger population. Additionally, urbanization and changing lifestyles have increased the demand for convenient and on-the-go products, further driving the growth of the market. In conclusion, the Bottled Water market in G20 countries is experiencing significant growth due to increasing health consciousness, changing consumer preferences, and underlying macroeconomic factors. The demand for bottled water is driven by factors such as concerns about tap water quality, convenience, and cultural preferences. As these trends continue to evolve, the Bottled Water market is expected to further expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.