Vegetables - Florida

  • Florida
  • Revenue in the Vegetables market amounts to US$7.47bn in 2024. The market is expected to grow annually by 3.98% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$159bn in 2024).
  • In relation to total population figures, per person revenues of US$317.80 are generated in 2024.
  • In the Vegetables market, volume is expected to amount to 2.26bn kg by 2029. The Vegetables market is expected to show a volume growth of 3.7% in 2025.
  • The average volume per person in the Vegetables market is expected to amount to 82.1kg in 2024.

Key regions: Japan, United Kingdom, Philippines, India, Canada

 
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Analyst Opinion

The Vegetables Market in Florida has been experiencing sluggish growth due to factors such as changing consumer preferences, competition from imported produce, and the increasing popularity of convenience foods, which impact demand for both fresh and processed options.

Customer preferences:
Consumers in Florida are increasingly prioritizing plant-based diets, significantly influencing the Vegetables Market. This shift is driven by health consciousness and environmental concerns, leading to a rise in demand for organic and locally sourced vegetables. Additionally, younger demographics, particularly millennials and Gen Z, are seeking innovative and convenient vegetable options, such as ready-to-eat salads and vegetable snacks. Cultural influences, including the popularity of vegetarian and vegan cuisines, further shape preferences, pushing retailers to expand their offerings to meet evolving consumer needs.

Trends in the market:
In Florida, the Vegetables Market is experiencing a significant uptick in demand for organic and locally sourced produce, driven by consumers' health and environmental priorities. This trend is particularly pronounced among younger demographics, who are increasingly interested in convenient, ready-to-eat vegetable options like salads and snacks. Additionally, the rise of vegetarian and vegan cuisines is shaping consumer preferences, prompting retailers to diversify their product offerings. As these trends evolve, industry stakeholders must adapt their supply chains and marketing strategies to align with shifting consumer values, ensuring they meet the growing demand for sustainable and innovative vegetable products.

Local special circumstances:
In Florida, the Vegetables Market is uniquely influenced by its diverse climate and agricultural landscape, enabling year-round production of a wide variety of vegetables. The state's strong emphasis on agritourism also fosters a culture of local sourcing, encouraging consumers to seek fresh, farm-to-table options. Additionally, Florida's regulatory environment promotes organic farming practices, enhancing the appeal of sustainably grown produce. These local factors not only shape consumer preferences but also drive retailers to innovate, ensuring that they cater to the increasing demand for health-conscious and environmentally friendly vegetable products.

Underlying macroeconomic factors:
The Vegetables Market in Florida is significantly shaped by macroeconomic factors such as national economic health, consumer spending patterns, and agricultural policies. As the economy shows signs of growth, increased disposable income allows consumers to prioritize fresh and organic produce, boosting demand for locally sourced vegetables. Additionally, fiscal policies that support agricultural innovation and sustainability practices enhance the competitiveness of Florida's vegetable growers. Global trends towards healthy eating and environmental consciousness further elevate the appeal of Florida's vegetable offerings, positioning the market for sustained growth amidst evolving consumer preferences.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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