Key regions: South Korea, Russia, Canada, Philippines, China
The Fresh Meat Market within The Food market Worldwide is experiencing minimal growth, influenced by factors such as consumer preferences for healthier meat options, increasing demand for organic and locally sourced meat, and growing concerns over animal welfare. Additionally, competition from alternative protein sources and stricter regulations on meat production are also impacting the market's growth rate. However, the sub-markets of Beef & Veal, Pork, Poultry, Mutton & Goat and Other Fresh Meat continue to play a significant role in driving the overall market's growth.
Customer preferences: With rising concerns about food safety and sustainability, consumers are gravitating towards locally sourced and organic fresh meat options. This trend is driven by a growing interest in knowing the origins of their food and supporting small-scale, environmentally friendly farming practices. Additionally, health-conscious consumers are also seeking leaner and more ethically raised meat choices, leading to a rise in demand for grass-fed and free-range options. These preferences are heavily influenced by cultural values and a desire for healthier and more sustainable lifestyle choices.
Trends in the market: In the global Fresh Meat Market, there is a growing trend towards sustainable and ethical meat production, driven by consumer demand for transparency and environmental responsibility. This has led to an increase in certifications and labeling initiatives, such as organic and grass-fed, as well as the adoption of alternative protein sources. This trend is expected to continue, with potential implications for industry stakeholders including changes in supply chain practices and the need for innovative marketing strategies to meet the evolving consumer preferences.
Local special circumstances: In Brazil, the Fresh Meat market is heavily influenced by the country's large and diverse population. With a strong cultural tradition of meat consumption, the market is dominated by traditional butcher shops and open-air markets. However, the rise of e-commerce and online food delivery services has led to a shift in consumer behavior, with an increasing demand for convenience and home delivery options. Additionally, government regulations on food safety and labeling have also played a significant role in shaping market dynamics, with consumers becoming more conscious of the source and quality of their meat products.
Underlying macroeconomic factors: The global fresh meat market is greatly impacted by macroeconomic factors such as economic growth, consumer spending, and government policies. The demand for fresh meat is heavily influenced by the overall economic health of a country, with stronger economies resulting in higher consumer purchasing power and thus higher demand for premium meat products. Government policies, such as trade agreements and agricultural subsidies, also play a significant role in shaping the fresh meat market. National economic health and fiscal policies, such as taxation and inflation rates, can also affect the cost of production and ultimately the prices of fresh meat products. Additionally, changing consumer preferences and lifestyle trends in different regions can also impact the growth of the fresh meat market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).Modeling approach:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.
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