Fresh Meat - Moldova

Moldova

Highlights

Revenue in the Fresh Meat market amounts to US$701.20m in 2024. The market is expected to grow annually by 8.87% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$210.60 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 80.24m kg by 2029. The Fresh Meat market is expected to show a volume growth of 3.8% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 20.4kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Meat market in Moldova is experiencing minimal growth, influenced by factors such as consumer preferences for locally sourced meat, increasing health consciousness, and the convenience of purchasing meat online. Despite this slow growth rate, the market is expected to continue expanding due to the diverse range of meat options available, including Beef & Veal, Pork, Poultry, Mutton & Goat, and Other Fresh Meat.

Customer preferences: Consumers in Moldova are increasingly looking for locally-sourced, organic and ethically-raised fresh meat options. This trend is driven by a growing awareness of the environmental impact of intensive meat production and a desire for healthier, antibiotic-free meat. Additionally, with a rise in health-consciousness and interest in ethical consumption, there is a strong demand for meat from animals raised in humane and sustainable conditions. This has also led to an increase in farmers' markets and direct-to-consumer sales of fresh meat, as consumers seek more transparent and traceable food options.

Trends in the market: In Moldova, the Fresh Meat Market of the Meat Market within The Food market is experiencing a rise in demand for organic and locally sourced meat products. This trend is driven by a growing awareness among consumers about the importance of sustainable and ethical practices in food production. As a result, there is a growing trend of small-scale farmers and producers entering the market to cater to this demand. This has significant implications for industry stakeholders, as it presents opportunities for niche market positioning and differentiation, but also poses challenges in terms of supply chain management and pricing strategies. Additionally, there is a shift towards online sales and delivery of fresh meat products, as consumers increasingly prioritize convenience and safety in their purchasing decisions. This trend is expected to continue in the future, with advancements in technology and changing consumer preferences.

Local special circumstances: In Moldova, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's agricultural sector. The majority of the population is involved in farming, leading to a strong demand for locally sourced and organic meat products. Additionally, cultural traditions and preferences play a significant role in shaping the market, with a preference for fresh and high-quality meat. The market is also regulated by strict food safety and labeling laws, ensuring consumer trust and confidence in the products.

Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in Moldova is heavily influenced by macroeconomic factors, such as the overall economic health of the country, government fiscal policies, and global economic trends. Moldova's economy heavily relies on agriculture, with the food industry being one of the main contributors to the country's GDP. Therefore, any changes in the national economic health and government policies can significantly impact the Fresh Meat Market. Additionally, global economic trends, such as changes in consumer demand and purchasing power, can also affect the market's performance. Furthermore, the ongoing COVID-19 pandemic has had a significant impact on the Moldovan economy, leading to decreased consumer spending and disrupted supply chains, which have also affected the Fresh Meat Market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.