Convenience Food - South America

South America

Highlights

Revenue in the Convenience Food market amounts to US$24.95bn in 2024. The market is expected to grow annually by 5.59% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$60.40 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 7.05bn kg by 2029. The Convenience Food market is expected to show a volume growth of 2.5% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 15.5kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food market in South America is experiencing minimal growth, influenced by factors such as changing consumer preferences, increased health consciousness, and the convenience of ready-to-eat meals and soups. This market is driven by the demand for quick and easy meal options, particularly in urban areas where busy lifestyles are common. However, concerns over the healthiness and sustainability of convenience foods may limit the market's growth in the long term.

Customer preferences: As consumers in South America become more health-conscious, there has been a noticeable increase in demand for healthier convenience food options. This trend is driven by a growing awareness of the negative impact of unhealthy eating habits on overall well-being. As a result, there has been a surge in demand for convenience foods that are low in sugar, fat, and preservatives, and contain natural and organic ingredients. This shift towards healthier convenience foods is also influenced by a growing preference for sustainable and environmentally-friendly products.

Trends in the market: In South America, the Convenience Food Market within The Food market is experiencing a surge in demand for healthier and more sustainable options. This trend is driven by increasing awareness of the health and environmental impacts of processed foods, as well as a growing desire for convenience. As a result, we are seeing a rise in plant-based and organic options, as well as a shift towards more sustainable packaging. This is significant for industry stakeholders as it presents opportunities for innovation and growth in these areas. However, it also poses challenges for traditional convenience food companies who may need to adapt their products and practices to stay relevant in the changing market.

Local special circumstances: In South America, the Convenience Food market has been growing due to the increasing urbanization and busy lifestyles of the population. Brazil, in particular, has seen a surge in demand for convenient and ready-to-eat meals, as more people are working and living in cities. The country's diverse cultural influences have also led to a wide variety of convenience food options, ranging from traditional dishes to fusion cuisines. Additionally, regulatory changes, such as stricter labeling requirements for processed foods, have influenced market trends and consumer behavior in this region.

Underlying macroeconomic factors: The Convenience Food Market within The Food market in South America is also affected by macroeconomic factors such as economic stability, government policies, and consumer spending patterns. Countries with strong economic growth and stable political environments are expected to see higher demand for convenience food products due to increased purchasing power. Moreover, the rising urbanization and busy lifestyles in the region are driving the demand for convenient and ready-to-eat food options. Additionally, investments in infrastructure and supply chain optimization are expected to further boost the growth of the Convenience Food Market in South America.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.