Snack Food - Moldova | Statista Market Forecast

Revenue in the Snack Food market amounts to US$243.60m in 2024. The market is expected to grow annually by 6.19% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$52bn in 2024).
In relation to total population figures, per person revenues of US$73.16 are generated in 2024.
In the Snack Food market, volume is expected to amount to 32.88m kg by 2029. The Snack Food market is expected to show a volume growth of 1.0% in 2025.0.
The average volume per person in the Snack Food market is expected to amount to 9.4kg in 2024.

Definition:

The Snack Food market covers food products that are typically eaten in between meals or as a quick bite. These meals are frequently created to be portable, simple to prepare, and easy to consume. Snack foods can be either salty or sweet. This market is divided into three submarkets: cookies and crackers, potato chips, tortilla chips, flips, and pretzels.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Potato chips
Extruded and expanded snacks (e.g. Cheetos, Wotsits)
Cookies and crackers
Pretzels

Dried fruit snacks
Nuts
Out-of-home consumption

The Moldovan Snack Food market has seen slow growth due to factors such as limited consumer awareness, a small market size, and competition from traditional snacks. However, with increasing demand for healthier snacking options and the rise of online food delivery services, the market is expected to experience moderate growth in the coming years.

Customer preferences: In Moldova, there is a growing trend of consumers opting for healthier snack options, such as protein bars, dried fruits, and nuts. This can be attributed to the increasing awareness of the health benefits of these snacks, as well as the influence of Western dietary habits. Additionally, with the rise in urbanization and hectic lifestyles, there is a demand for on-the-go, convenient snacking options, leading to an increase in the availability of grab-and-go snack products.

Trends in the market: In Moldova, the Snack Food Market of the Confectionery & Snacks Market within The Food market is seeing a rise in demand for healthier snack options. This trend is driven by consumers' increasing focus on health and wellness, as well as government initiatives promoting healthy eating. As a result, companies are introducing innovative, healthier snack products, such as organic and gluten-free options. This trend is expected to continue, with potential implications for industry stakeholders including increased competition and the need for marketing strategies that highlight health benefits.

Local special circumstances: In Moldova, the Snack Food Market of the Confectionery & Snacks Market within The Food market is heavily influenced by the country's geographical location and cultural preferences. With limited arable land for agriculture, Moldova relies heavily on imported ingredients for snack production. Additionally, the country's history of Soviet influence has led to a preference for savory snacks over sweet ones. Furthermore, Moldova's government has implemented strict regulations on food imports, leading to a limited variety of international snack brands available in the market. These factors have a significant impact on the market dynamics and consumer preferences in Moldova's Snack Food Market.

Underlying macroeconomic factors: The Snack Food Market of the Confectionery & Snacks Market within The Food market in Moldova is influenced by macroeconomic factors such as consumer spending power, trade policies, and government initiatives. With a growing economy and increasing disposable income, consumers are opting for affordable and convenient snack options, driving the demand for snack foods in the country. Additionally, government efforts to improve the country's food and agriculture sector are expected to further boost the growth of the snack food market. However, trade policies and import regulations can impact the availability and pricing of snack foods, potentially affecting market performance. Overall, the economic health and policies of Moldova play a significant role in shaping the Snack Food Market within The Food market in the country.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.