Breakfast Cereals - Argentina

  • Argentina
  • Revenue in the Breakfast Cereals market amounts to US$0.53bn in 2024. The market is expected to grow annually by 12.38% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$22,530m in 2024).
  • In relation to total population figures, per person revenues of US$11.45 are generated in 2024.
  • In the Breakfast Cereals market, volume is expected to amount to 304.50m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 3.6% in 2025.
  • The average volume per person in the Breakfast Cereals market is expected to amount to 5.9kg in 2024.

Key regions: Canada, United States, Russia, India, Spain

 
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Analyst Opinion

The Breakfast Cereals Market in Argentina is experiencing slow growth due to factors such as changing consumer eating habits and increasing competition from alternative breakfast options. Despite this, the Bread & Cereal Products Market in the country continues to show potential for growth.

Customer preferences:
As consumers in Argentina become more health-conscious, there has been a notable increase in demand for breakfast cereals made from natural and organic ingredients. This trend is driven by a growing interest in clean eating and sustainable food choices. Additionally, there has been a rise in demand for gluten-free and plant-based breakfast cereal options, reflecting a shift towards healthier and more plant-based diets among the population. This trend is likely to continue as more consumers prioritize health and wellness in their food choices.

Trends in the market:
In Argentina, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is experiencing a shift towards healthier options. This trend is driven by rising health consciousness among consumers, leading to a demand for low-sugar and high-fiber cereals. Additionally, there is a growing preference for organic and natural ingredients in breakfast cereals. These trends are expected to continue in the coming years, presenting opportunities for manufacturers to diversify their product offerings and cater to the changing consumer preferences.

Local special circumstances:
In Argentina, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's unique cultural preferences. Argentinians have a strong preference for sweet and sugary breakfast options, leading to a higher demand for breakfast cereals compared to other countries. Additionally, the country's geographical location and growing health consciousness have also contributed to the rise of organic and healthier cereal options in the market. Despite facing challenges such as high inflation and import restrictions, the market continues to thrive due to the increasing demand for convenient and nutritious breakfast options.

Underlying macroeconomic factors:
The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Argentina is affected by macroeconomic factors such as economic stability, consumer spending, and government policies. As the country continues to recover from its recent economic crisis, consumers are becoming more price-conscious and seeking value for their money. This has led to a demand for affordable breakfast options, which has benefited the breakfast cereals market. Government initiatives promoting healthy eating habits, coupled with rising health consciousness among consumers, are also driving the growth of this market. Additionally, the increasing urbanization and busy lifestyles in Argentina have led to a rise in demand for convenient and ready-to-eat breakfast options, further boosting the sales of breakfast cereals.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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