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Prepared Baby Food - Iceland

Iceland
  • Revenue in the Prepared Baby Food market amounts to US$2.66m in 2024. The market is expected to grow annually by 2.81% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Russia (US$3bn in 2024).
  • In relation to total population figures, per person revenues of US$7.04 are generated in 2024.
  • In the Prepared Baby Food market, volume is expected to amount to 270.10k kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 0.4% in 2025.0.
  • The average volume per person in the Prepared Baby Food market is expected to amount to 0.7kg in 2024.

Definition:

Prepared baby food is defined as homogenized food that is meant to be consumed by babies. It is created specifically for infants and young children transitioning from milk to solid food. This type of baby food is typically available in jars, pouches, or other containers.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Ready-to-eat baby meals, such as HiPP baby food jars and instant meals

Out-Of-Scope

  • Homogenized fruit and vegetable preparations not exclusively intended for babies
  • Milk and infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Baby cereals, such as Nestlé Cerelac
  • Baby snacks, such as snack bars and baked snacks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Prepared Baby Food Market in Iceland has witnessed marginal growth due to factors like limited demand, high pricing, and preference for fresh and homemade options. The market's slow growth rate is influenced by the country's small population and high cost of imported goods.

Customer preferences:
The Prepared Baby Food Market in Iceland has seen a rise in demand for organic and all-natural options as consumers become more health-conscious. This trend is driven by a growing preference for clean and transparent ingredients, as well as a desire to support sustainable and ethical practices. With the rise of social media and influencer culture, there is also a greater emphasis on visually appealing and Instagram-worthy products. As a result, companies are increasingly investing in unique and innovative packaging designs to stand out in a crowded market.

Trends in the market:
In Iceland, the Prepared Baby Food Market of the Baby Food Market within The Food market is seeing a rise in demand for organic and natural baby food products. This trend is driven by the increasing preference for healthy and nutritious options for babies. Additionally, there is a growing trend of parents looking for convenient and time-saving options, leading to a rise in the popularity of ready-to-eat and on-the-go baby food products. These trends are significant as they reflect the changing consumer preferences and indicate the potential for growth in the market. Industry stakeholders should focus on developing innovative and healthy products to cater to these trends and capitalize on the increasing demand for prepared baby food.

Local special circumstances:
In Iceland, the Prepared Baby Food Market is shaped by the country's unique geographical and cultural factors. With a small population and limited arable land, Iceland relies heavily on imported food products. This has led to a demand for high-quality, locally sourced baby food options. Additionally, Icelanders place a strong emphasis on organic and natural products, leading to a growing market for organic baby food. The country's strict regulations on food safety and labeling also play a role in shaping the Prepared Baby Food Market. These factors create a dynamic market for baby food products that cater to the specific needs and preferences of Icelandic consumers.

Underlying macroeconomic factors:
The Prepared Baby Food Market of the Baby Food Market within The Food market is greatly impacted by macroeconomic factors such as consumer spending, economic growth, and government policies. Countries with stable economies and higher disposable incomes tend to have a higher demand for premium baby food products, driving market growth. In addition, government initiatives to improve nutrition and promote healthy eating habits among infants also play a significant role in market performance. Moreover, the growing trend of working mothers and the need for convenient and nutritious meal options for babies are further fueling the demand for prepared baby food in the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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