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Baby Cereals & Other Dried Baby Food - Iceland

Iceland
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$1.21m in 2024. The market is expected to grow annually by 8.85% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$3.21 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 105.00k kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 6.3% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.2kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in Iceland has seen subdued growth due to factors such as declining birth rates and economic uncertainty. This market is driven by the increasing demand for healthy options and convenience for busy parents.

Customer preferences:
As Icelandic parents become more health-conscious, they are turning towards organic and natural baby food options, leading to an increase in demand for baby cereals and other dried baby foods made with wholesome ingredients. This trend is also influenced by the country's strong focus on sustainability and environmental consciousness. Additionally, there is a growing preference for locally sourced products, with parents seeking out domestically produced baby food options.

Trends in the market:
In Iceland, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is experiencing a rise in demand for organic and natural baby food products. This trend is driven by a growing preference for healthier and cleaner label options among Icelandic parents. Additionally, there is a rising focus on sustainability and ethical sourcing, with consumers seeking out products that are environmentally friendly and socially responsible. As a result, companies operating in this market are expanding their product offerings to cater to these consumer preferences, while also emphasizing transparency and traceability in their supply chain. This trend is expected to continue in the coming years, with potential implications for industry stakeholders including increased competition, evolving consumer expectations, and the need for innovative and sustainable packaging solutions.

Local special circumstances:
In Iceland, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is greatly influenced by the country's strong emphasis on organic and natural products. This demand for clean and healthy ingredients drives the market for organic baby food and has led to the emergence of local organic baby food brands. Additionally, Iceland's strict regulations on food safety and labeling also play a significant role in shaping the market dynamics. The country's small population and high disposable income also contribute to the premiumization of baby food products.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market within the Baby Food Market is influenced by macroeconomic factors such as consumer spending, population growth, and government policies on food safety and nutrition. Countries with strong economic growth and high disposable income levels are experiencing higher demand for premium baby food products. Additionally, government initiatives promoting healthy eating habits and investment in food safety infrastructure are driving market growth. Furthermore, the rising birth rates and urbanization in developing countries are creating a larger consumer base for baby food products, leading to overall market expansion.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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