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Prepared Baby Food - China

China
  • Revenue in the Prepared Baby Food market amounts to US$286.80m in 2024. The market is expected to grow annually by 7.54% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Russia (US$3bn in 2024).
  • In relation to total population figures, per person revenues of US$0.20 are generated in 2024.
  • In the Prepared Baby Food market, volume is expected to amount to 25.58m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 3.9% in 2025.0.
  • The average volume per person in the Prepared Baby Food market is expected to amount to 0.0kg in 2024.

Definition:

Prepared baby food is defined as homogenized food that is meant to be consumed by babies. It is created specifically for infants and young children transitioning from milk to solid food. This type of baby food is typically available in jars, pouches, or other containers.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Ready-to-eat baby meals, such as HiPP baby food jars and instant meals

Out-Of-Scope

  • Homogenized fruit and vegetable preparations not exclusively intended for babies
  • Milk and infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Baby cereals, such as Nestlé Cerelac
  • Baby snacks, such as snack bars and baked snacks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Prepared Baby Food Market in China is experiencing minimal growth, impacted by factors such as changing consumer preferences, increasing health consciousness, and the convenience of ready-to-eat meals. This trend is expected to continue due to the growing demand for nutritious and convenient baby food options.

Customer preferences:
As the number of working mothers continues to rise in China, convenience and time-saving have become key considerations for parents when choosing baby food. This has led to a growing demand for prepared baby food that is easy to prepare and ready to eat. Additionally, with the emergence of a health-conscious middle class, there is a preference for organic and natural ingredients in baby food, reflecting a broader trend towards clean and healthy eating. Furthermore, the use of traditional Chinese ingredients and flavors in prepared baby food has gained popularity among consumers looking for familiar and culturally relevant options for their children's meals.

Trends in the market:
In China, the Prepared Baby Food Market is seeing a surge in demand for organic and natural products, driven by growing health concerns among parents. This trend is expected to continue in the coming years, as more Chinese consumers prioritize higher quality and safer food options for their children. Additionally, there is a shift towards online purchasing of baby food, with e-commerce platforms offering a wider variety of options and convenience for busy parents. This trend highlights the importance of digitalization in the Chinese market and presents opportunities for companies to tap into the growing demand for healthy and convenient baby food options.

Local special circumstances:
In China, the Prepared Baby Food market is heavily influenced by the country's one-child policy and the growing middle class. With a large population and increasing urbanization, convenience and safety are key factors in parents' purchasing decisions. This has led to the rise of e-commerce platforms specializing in baby products and the popularity of imported brands that are perceived as safer and more reliable. Additionally, strict regulations on food safety and labeling have also shaped the market, with parents demanding transparency and quality assurance from manufacturers.

Underlying macroeconomic factors:
The Prepared Baby Food Market of the Baby Food Market within The Food market is greatly impacted by macroeconomic factors in China. The country's economic health, as well as global economic trends, greatly influence the market's performance. China's fiscal policies play a crucial role in shaping the market, and favorable policies can lead to significant growth. Additionally, China's investments in healthcare infrastructure and regulatory support for the baby food market also play a key role in driving market growth. Furthermore, with the increasing prevalence of chronic diseases and a growing elderly population, there is a growing demand for nutritious and convenient prepared baby food in China.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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