Beauty & Personal Care - Canada | Statista Market Forecast

Canada's Beauty & Personal Care market is projected to generate a revenue of US$9.10bn in 2025.
This market is expected to grow annually by 2.31% (CAGR 2025-2030).
The largest segment within the market is Personal Care, with a market volume of US$4.22bn in 2025.
When compared globally, United States leads in revenue generation, with US$105bn in 2025.
Considering the population, in Canada is estimated to generate a per person revenue of US$230.86 in 2025.
Furthermore, it is predicted that online sales will account for 55.5% of the total revenue in the Beauty & Personal Care market by 2025.
In Canada, the beauty and personal care market is experiencing a growing demand for natural and organic products.

Definition:

The Beauty & Personal Care market refers to consumer goods for cosmetics and body care. This market includes various categories such as cosmetics, skin care, personal care, fragrances and beauty tech. Excluded categories are beauty services, such as hairdressers, and professional products. Products that primarily serve medical purposes are also excluded here but are shown as part of the OTC Pharmaceuticals market. All shown sales values refer to the retail value and include sales taxes.

Structure:

The market consists of 5 different segments:

The Cosmetics cover face cosmetics, lip cosmetics, eye cosmetics, nails, and natural cosmetics.
The Skin Care covers face skin care, body care, sun protecting products, baby & child and natural skin care.
The Hair Care covers shower & bath, oral care, deodorants, shaving, natural and personal care.
The Fragrances cover the consumer market for perfume and Eau de Toilette and any fragrances that cover normal body odor.
The Beauty tech covers the development and application of digital tools and devices that aim to enhance beauty-related experiences, improve skincare routines, and provide personalized beauty solutions.

Additional Information:

The market comprises revenue, average revenue per capita, sales channel. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). For more information on the displayed data, click the info button on the right side of each box.

Decorative cosmetics
Skin care
Personal care
Hair care and styling products
Perfume and eaux de toilette

Professional products & services
Electronic personal care products (hair dryers, shavers)

Beauty & Personal Care: market data & analysis

The Beauty & Personal Care market in Canada is experiencing negligible growth due to factors such as market saturation, shifting consumer preferences towards sustainability, and heightened competition from emerging brands leveraging innovative technologies.

Customer preferences: Consumers in Canada are gravitating towards clean beauty and sustainable personal care products, reflecting a broader cultural shift towards environmental consciousness. This trend is particularly notable among younger demographics, who prioritize brands that align with their values of transparency and ethical sourcing. Additionally, the rise of inclusivity in product offerings caters to a diverse population, with an increasing demand for shades and formulations that cater to various skin tones and types. Social media influencers are also shaping preferences, driving interest in innovative, niche products that promise authenticity and unique experiences.

Trends in the market: In Canada, the Beauty & Personal Care market is experiencing a significant shift towards clean beauty and sustainable products, driven by a growing consumer focus on environmental responsibility. This trend is especially prominent among younger consumers, who favor brands that emphasize ethical sourcing and transparency. Additionally, the demand for inclusivity is reshaping product lines, as brands expand their offerings to cater to diverse skin tones and types. Social media influencers are critical in this landscape, promoting niche and innovative products that resonate with a desire for authenticity. These trends signal a transformative phase for industry stakeholders, necessitating adaptation to evolving consumer values and preferences.

Local special circumstances: In Canada, the Beauty & Personal Care market is influenced by unique local factors such as the country's diverse climate and multicultural population. The harsh winters drive demand for hydrating skincare products, while the multicultural landscape encourages brands to develop inclusive product lines tailored to various skin types and tones. Additionally, stringent regulatory standards for cosmetics ensure that safety and environmental considerations are prioritized, fostering consumer trust. This combination of geographical and cultural dynamics shapes a market that values innovation, sustainability, and inclusivity.

Underlying macroeconomic factors: The Beauty & Personal Care market in Canada is significantly influenced by macroeconomic factors such as economic stability, consumer spending trends, and global supply chain dynamics. A strong national economy, characterized by low unemployment rates and rising disposable incomes, enables consumers to invest more in premium beauty products. Additionally, global trends such as the shift towards e-commerce and sustainability are reshaping purchasing behaviors, with consumers increasingly favoring brands that prioritize ethical sourcing and eco-friendly packaging. Currency fluctuations and trade policies also impact the import costs of raw materials, influencing pricing strategies and ultimately market performance.

Data coverage:

The data encompasses B2C enterprises. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations such as population, GDP per capita, and Human Development Index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, multiple forecasting techniques based on different forecasting methods, such as Autoregressive Integrated Moving Average (ARIMA) and exponential trend smoothing, can provide the most accurate forecasts.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

The evolving consumer demand and product innovations keep on driving the growth of global cosmetics market. In recent years, revenues experienced significant growth, and forecasts indicate that this upward trend is set to continue. The market was in fact projected to be worth about 129 billion U.S dollars by 2029. As of 2023, North Asia and North America together were the leading geographic zones in the cosmetic market, each making up nearly 30 percent of the global market, followed by Europe with a share of 24 percent. Generally, the cosmetic market can be broken down into five main categories: skin care, hair care, make-up, perfumes, and hygiene products.

Beauty & Personal Care - Canada

Revenue

Sales Channels

Purchase Criteria

Global Comparison

Analyst Opinion

Methodology

Consumer

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