Key regions: United Kingdom, China, France, Netherlands, Germany
In Thailand, the Infrastructure as a Service market in the Public Cloud is experiencing considerable growth, fueled by factors like the increasing adoption of digital technologies and the convenience of online services. The market's growth rate is impacted by the growing demand for efficient and cost-effective cloud solutions in the region.
Customer preferences: As the demand for efficient and cost-effective solutions grows, more businesses in Thailand are turning to Infrastructure as a Service (IaaS) within the Public Cloud Market. This trend is fueled by the country's rapid digital transformation and the need for agile and scalable infrastructure. Additionally, with a growing emphasis on remote work and virtual operations, IaaS offers a viable solution for businesses looking to enhance their digital capabilities and optimize their operations.
Trends in the market: In Thailand, the Infrastructure as a Service market within the Public Cloud Market is experiencing a surge in demand due to the increasing adoption of cloud computing. This trend is expected to continue as businesses seek cost-effective and scalable solutions for their IT infrastructure. Additionally, there is a growing trend of utilizing cloud-based services for disaster recovery and data backup. These trends signify a shift towards a more efficient and agile IT landscape, with the potential to drive innovation and competitiveness for industry stakeholders. However, it also poses challenges for traditional IT service providers, who may need to adapt their business models to stay relevant in this evolving market.
Local special circumstances: In Thailand, the Infrastructure as a Service Market within the Public Cloud Market is heavily influenced by the country's rapidly developing digital economy and government initiatives to promote digital transformation. The market is also driven by the country's favorable geographic location, providing easy access to Southeast Asian markets. Additionally, Thailand's cultural emphasis on convenience and affordability has led to the rise of local cloud providers offering cost-effective solutions for businesses of all sizes. Furthermore, the government's focus on data protection and privacy laws has created a secure and trustworthy environment for businesses to adopt cloud services.
Underlying macroeconomic factors: The Infrastructure as a Service Market within the Public Cloud Market in Thailand is heavily influenced by macroeconomic factors such as economic growth, government policies, and investment in digital infrastructure. With Thailand's strong economic growth and stable fiscal policies, the demand for cloud services is expected to increase. Additionally, the government's focus on developing digital infrastructure and promoting technology adoption is further driving the growth of the public cloud market. As more businesses and organizations in Thailand shift towards cloud-based solutions, the demand for IaaS is expected to grow in the coming years. Other factors such as the increasing adoption of digital transformation and the rise of e-commerce are also contributing to the growth of the IaaS market in Thailand.
Data coverage:
The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.Forecasts:
We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
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