Car-sharing - Poland | Statista Market Forecast

It is projected that the revenue in Poland's Car-sharing market will reach US$113.00m by 2024.
Moreover, the revenue is expected to display an annual growth rate (CAGR 2024-2029) of 4.86%, thus resulting in a projected market volume of US$143.30m by 2029.
Additionally, it is expected that the number of users will amount to 698.20k users by 2029.
The projected user penetration is 1.5% in 2024 and 1.8% by 2029.
The average revenue per user (ARPU) is expected to be US$184.10 in the Car-sharing market.
By 2029, it is projected that 100% of the total revenue will be generated through online sales.
Furthermore, in global comparison, United States is expected to generate the most revenue in the Car-sharing market with US$3bn in 2024.
Car-sharing services in Poland, such as Traficar and ShareNow, are gaining popularity as urban residents seek affordable and eco-friendly transportation options.

Definition:

The Car-sharing market encompasses car-sharing services. Car-sharing service providers own the vehicles that customers can book independently at any time. Customers need to enter into a contract with the service provider in order to be able to book vehicles via a smartphone app, the website of the service provider, or by telephone. The vehicle is usually opened via smartphone or a chip card. Some service providers, however, provide the car key in a key safe at the car-sharing station. Prices are calculated per minute or hour, with the money being debited from the customer's bank account. Peer-to-peer car-sharing is not included in this market. Car-sharing services are not available in all countries; thus, only a limited number of countries and regions can be selected.

Additional Information:

The main performance indicators of the Car-sharing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Free-floating car sharing bookings
Station-based car sharing bookings
Companies offering a combination of free-floating and station-based car sharing
Services such as Share Now, Sixt Share, or Enterprise CarShare

Peer-to-peer car sharing bookings
Rental car booking
Taxi services
Carpools
Ride hailing services

The Car-sharing market in Poland has been experiencing significant growth in recent years. This can be attributed to several factors, including changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences: In Poland, there has been a shift in customer preferences towards more sustainable and cost-effective transportation options. Car-sharing provides an attractive alternative to traditional car ownership, as it allows individuals to access a vehicle when needed without the associated costs and responsibilities. Additionally, the convenience and flexibility offered by car-sharing services appeal to customers who value convenience and freedom in their transportation choices.

Trends in the market: One of the key trends in the car-sharing market in Poland is the increasing adoption of electric vehicles (EVs) by car-sharing operators. This trend is driven by the growing awareness of environmental issues and the government's efforts to promote sustainable transportation. The availability of EVs in car-sharing fleets not only aligns with customer preferences for eco-friendly options but also contributes to reducing carbon emissions in urban areas. Another trend in the market is the expansion of car-sharing services in smaller cities and rural areas. While car-sharing initially gained popularity in larger cities, operators are now targeting underserved markets to tap into new customer segments. This expansion is facilitated by advancements in technology, such as mobile applications and GPS tracking, which enable efficient management and utilization of car-sharing fleets in diverse locations.

Local special circumstances: Poland's urban areas face challenges such as traffic congestion and limited parking spaces, which make car ownership less attractive. Car-sharing services provide a solution to these issues by offering on-demand access to vehicles without the need for long-term commitments or parking concerns. This is particularly appealing to younger generations who prioritize mobility and convenience over car ownership.

Underlying macroeconomic factors: The favorable economic conditions in Poland, including steady GDP growth and rising disposable incomes, have contributed to the growth of the car-sharing market. As people have more disposable income, they are willing to spend on convenient and flexible transportation options like car-sharing. Additionally, the increasing urbanization and population density in Poland's cities create a conducive environment for car-sharing services to thrive. In conclusion, the car-sharing market in Poland is experiencing growth due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. The shift towards sustainable transportation, the adoption of electric vehicles, the expansion into smaller cities and rural areas, and the favorable economic conditions all contribute to the development of the car-sharing market in Poland.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car-sharing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

This report presents a comprehensive analysis and additional information on the Mobility market, in a PDF format.