Key regions: Germany, Europe, South Korea, France, China
The Skin Treatment (Pharmacies) market in Kazakhstan has been experiencing steady growth in recent years. Customer preferences have shifted towards using skin treatment products available in pharmacies, which has contributed to the expansion of this market. Additionally, several trends in the market have emerged, driven by local special circumstances and underlying macroeconomic factors. Customer preferences in Kazakhstan have increasingly favored purchasing skin treatment products from pharmacies. This can be attributed to the convenience and accessibility of these products in pharmacies, as well as the trust that consumers have in the quality and authenticity of the products sold in these establishments. Customers prefer the expertise and advice of pharmacists when it comes to selecting the right skin treatment products for their specific needs. As a result, pharmacies have become a preferred destination for consumers seeking skin treatment solutions. Several trends have emerged in the Skin Treatment (Pharmacies) market in Kazakhstan. One trend is the increasing demand for natural and organic skin treatment products. Consumers are becoming more conscious about the ingredients used in skincare products and are opting for products that are free from harmful chemicals. This trend mirrors the global shift towards natural and organic skincare products, driven by growing awareness about the potential adverse effects of synthetic ingredients. Another trend in the market is the rising popularity of anti-aging skin treatment products. With the aging population in Kazakhstan, there is a growing demand for products that target age-related skin concerns such as wrinkles, fine lines, and sagging skin. This trend is also influenced by the global obsession with youthfulness and the desire to maintain a youthful appearance. Local special circumstances in Kazakhstan have contributed to the development of the Skin Treatment (Pharmacies) market. The country has a well-established healthcare system, with pharmacies playing a vital role in providing healthcare services. Pharmacies in Kazakhstan are trusted sources of information and products, making them an ideal distribution channel for skin treatment products. Additionally, the relatively high disposable income of the population has enabled consumers to invest in skincare products, further driving the growth of the market. Underlying macroeconomic factors have also played a role in the development of the Skin Treatment (Pharmacies) market in Kazakhstan. The country has experienced stable economic growth in recent years, resulting in an increase in consumer spending power. This has allowed consumers to allocate a greater portion of their budget towards skincare products, including skin treatment products available in pharmacies. In conclusion, the Skin Treatment (Pharmacies) market in Kazakhstan is experiencing growth due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The convenience and accessibility of skin treatment products in pharmacies, along with the trust placed in pharmacists, have driven customer preferences towards purchasing these products from pharmacies. The trends of natural and organic skincare products and anti-aging products have also influenced the market. Local special circumstances, such as the role of pharmacies in the healthcare system and the relatively high disposable income of the population, have contributed to the growth of the market. Finally, stable economic growth has increased consumer spending power, allowing for greater investment in skincare products.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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