Key regions: Australia, United States, India, Europe, China
The Digestive & Intestinal Remedies (Pharmacies) market in Kazakhstan has been experiencing significant growth in recent years.
Customer preferences: Kazakhstan, like many other countries, has seen a rise in the demand for digestive and intestinal remedies. This can be attributed to several factors, including an increase in sedentary lifestyles, unhealthy eating habits, and a growing awareness of gastrointestinal health. Consumers are becoming more conscious of the importance of maintaining a healthy digestive system and are seeking remedies to alleviate common digestive issues such as indigestion, bloating, and constipation.
Trends in the market: One of the key trends in the Digestive & Intestinal Remedies market in Kazakhstan is the increasing popularity of natural and herbal remedies. Consumers are increasingly opting for products that are perceived to be more natural and have fewer side effects. As a result, there has been a growing demand for herbal supplements and traditional remedies that are believed to promote digestive health. This trend is in line with the global shift towards natural and organic products in the healthcare industry. Another trend in the market is the rise of e-commerce. With the increasing penetration of the internet and smartphones in Kazakhstan, consumers are turning to online platforms to purchase digestive and intestinal remedies. E-commerce provides convenience, a wider range of products, and competitive pricing, making it an attractive option for consumers. Pharmacies are also leveraging e-commerce platforms to expand their reach and cater to a larger customer base.
Local special circumstances: Kazakhstan's healthcare system has been undergoing reforms in recent years, which have had a positive impact on the Digestive & Intestinal Remedies market. The government has been investing in improving access to healthcare services, including pharmacies, in rural areas. This has resulted in increased demand for digestive and intestinal remedies in these regions, where access to healthcare facilities was previously limited.
Underlying macroeconomic factors: Kazakhstan's growing economy and rising disposable incomes have also contributed to the development of the Digestive & Intestinal Remedies market. As people have more purchasing power, they are willing to spend on healthcare products and remedies to maintain their overall well-being. The increasing urbanization and Westernization of lifestyles have also played a role in driving the demand for digestive and intestinal remedies, as these changes often come with a shift towards less healthy diets and sedentary lifestyles. In conclusion, the Digestive & Intestinal Remedies market in Kazakhstan is growing due to changing customer preferences, including a focus on natural and herbal remedies, as well as the increasing popularity of e-commerce. The country's healthcare reforms and improving access to healthcare services in rural areas have also contributed to the market's development. Additionally, Kazakhstan's growing economy and rising disposable incomes have created a favorable environment for the market's growth.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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