The Meal Delivery market in France has been experiencing a significant growth in recent years, driven by various factors.
Customer preferences: One of the main reasons for the growth in the Meal Delivery market in France is the changing customer preferences. With the increasing busy lifestyle, customers prefer convenient and quick meal options. Additionally, the growing health consciousness among consumers has led to a shift towards healthier meal options, which are readily available through Meal Delivery services.
Trends in the market: The Meal Delivery market in France has witnessed a significant increase in the number of players, offering a wide range of meal options to customers. The market is highly competitive, with players focusing on providing a unique value proposition to differentiate themselves from their competitors. The market has also seen an increase in the number of specialized Meal Delivery services, catering to specific dietary requirements and preferences of customers.
Local special circumstances: France is known for its rich culinary heritage and is home to numerous Michelin-starred restaurants. However, the COVID-19 pandemic has led to the closure of many restaurants, leading to an increase in demand for Meal Delivery services. Additionally, the French government has implemented various measures to support the Meal Delivery industry, such as reducing VAT rates for Meal Delivery services.
Underlying macroeconomic factors: The French economy has been growing steadily, with a strong focus on innovation and technology. The increasing adoption of digital platforms and smartphones has made it easier for customers to order meals online, leading to the growth of the Meal Delivery market. The French government has also been supportive of the digital economy, providing various incentives to start-ups and small businesses in the technology sector. In conclusion, the Meal Delivery market in France has been growing steadily, driven by changing customer preferences, increasing competition, and the impact of the COVID-19 pandemic. The market is expected to continue to grow in the coming years, driven by the increasing adoption of digital platforms and the growing health consciousness among consumers.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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