Egypt, the land of the pyramids and the Nile, is also a country with a rapidly developing Retail Delivery market.
Customer preferences: Egyptians are increasingly turning to online shopping, with a preference for home delivery. This is due to the convenience of having goods delivered to their doorstep, as well as the ability to compare prices and products online. Additionally, the COVID-19 pandemic has accelerated the adoption of e-commerce, as consumers have been forced to stay at home and limit their physical interactions.
Trends in the market: One of the key trends in the Retail Delivery market in Egypt is the growth of local e-commerce platforms. These platforms are catering to the unique needs and preferences of Egyptian consumers, such as offering cash on delivery and Arabic-language support. Another trend is the rise of same-day and next-day delivery services, as consumers demand faster and more efficient delivery options. Finally, there is a growing focus on sustainability in the Retail Delivery market, with companies exploring eco-friendly packaging and delivery methods.
Local special circumstances: Egypt's unique geography and infrastructure pose challenges to the Retail Delivery market. For example, the country's dense urban areas can make it difficult for delivery vehicles to navigate, while the vast desert regions can make it expensive to reach certain areas. Additionally, the high levels of traffic in cities like Cairo can cause delays and disruptions to delivery schedules.
Underlying macroeconomic factors: Egypt's growing middle class and increasing internet penetration are driving the growth of the Retail Delivery market. The government's efforts to modernize the economy and improve infrastructure are also creating an environment that is conducive to e-commerce. However, the country's economic challenges, such as high inflation and unemployment, could impact consumer spending and the overall growth of the Retail Delivery market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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