The Quick Commerce market in Chile has been growing rapidly in recent years, driven by changing consumer habits and advances in technology.
Customer preferences: Chilean consumers are increasingly looking for convenience and speed when it comes to their shopping habits. This has led to a surge in demand for Quick Commerce services, which offer fast and efficient delivery of goods and services. Customers are also looking for a wider range of products and services to be available online, from groceries and household items to restaurant meals and personal care products.
Trends in the market: The Quick Commerce market in Chile is experiencing significant growth, with new players entering the market and existing companies expanding their offerings. One trend that is driving this growth is the rise of mobile commerce, with more consumers using their smartphones to shop online. Another trend is the increasing popularity of subscription services, which offer customers regular deliveries of products they use frequently.
Local special circumstances: Chile has a unique geography, with a long and narrow shape that can make delivery logistics challenging. However, many Quick Commerce companies have found ways to overcome these challenges, such as using drones or other innovative delivery methods. Additionally, Chile has a relatively high internet penetration rate, which has made it easier for companies to reach customers online.
Underlying macroeconomic factors: Chile has a stable and growing economy, with a strong middle class that is increasingly adopting digital technologies. This has created a favorable environment for Quick Commerce companies, which are able to tap into this growing market. Additionally, the government has been supportive of the digital economy, providing incentives for companies to invest in technology and innovation. Overall, the Quick Commerce market in Chile is expected to continue to grow in the coming years, as more consumers embrace the convenience and speed of online shopping.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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