Shopping - Baltics
Baltics- The total revenue in the Shopping market of the Baltics is projected to reach US$5.07m in 2022.
- This represents a significant figure for the country's shopping industry.
- Moreover, it is expected that the total revenue will experience an annual growth rate, known as the Compound Annual Growth Rate (CAGR), of 11.21% from 2022 to 2027.
- This positive growth trend is anticipated to result in a projected market volume of US$9.21m by 2027, indicating the potential for further expansion in the Baltics' shopping sector.
- When examining the revenue breakdown within the Shopping market, it is projected that in-app purchase (IAP) revenue will reach US$29.29k in 2022.
- This revenue stream reflects the popularity of in-app purchases among consumers in the Baltics.
- Additionally, paid app revenue is expected to reach US$7.22k in 2022, indicating the willingness of consumers to invest in paid applications within the Shopping market.
- Another significant revenue source within the Shopping market is advertising revenue, which is projected to reach US$5.04m in 2022.
- This highlights the importance of advertising for businesses operating in the Baltics' shopping industry.
- By effectively utilizing advertising strategies, companies can tap into the market's potential and increase their revenue.
- In terms of user engagement, the number of downloads within the Shopping market is projected to reach 710.00k downloads in 2022.
- This indicates the active participation of consumers in the digital shopping landscape of the Baltics.
- Furthermore, the average revenue per download is currently expected to amount to US$7.14, reflecting the value generated from each download in the Shopping market.
- When comparing the revenue generated in different countries, it is noteworthy that China dominates the global Shopping market.
- In 2022, China is projected to generate a staggering revenue of US$10.10bn.
- This figure highlights the vastness of the Chinese market and its significant contribution to the global shopping industry.
- Overall, the projected revenue and growth rates in the Shopping market of the Baltics demonstrate the country's potential and attractiveness for businesses operating in this sector.
- With the right strategies and market understanding, companies can capitalize on the Baltics' shopping market and drive further growth and success.
- Key regions:
- China,
- Asia,
- Germany,
- United States,
- South Korea
Definition:
The Shopping market contains apps that are tied to major online stores and eCommerce companies. It is no surprise that online shopping giants such as Amazon and Walmart have the most downloaded apps in this category. In addition to facilitating purchases, these apps advertise special deals and promotions. Apps such as eBay and Etsy that facilitate C2C (consumer-to-consumer) transactions are also included. The apps in this category are important components of the trillion-dollar eCommerce market.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
