Comfort & Lighting - Central Asia

Revenue in the Comfort & Lighting market is projected to reach US$30.6m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 14.60%, resulting in a projected market volume of US$60.5m by 2029.
In the Comfort & Lighting market, the number of active households is expected to amount to 1.3m users by 2029.
Household penetration will be 4.2% in 2024 and is expected to hit 7.4% by 2029.
The average revenue per installed Smart Home currently is expected to amount to US$42.70.

Definition:

Comfort & Lighting market includes devices for the improvement of the living atmosphere. These are devices such as sensors and actuators (e.g., door and window sensors, shutters) as well as connected and remote controllable light sources (smart bulbs) or garage door controls.
Programmable or controllable power sockets are not included (see Control & Connectivity).

Additional Information:

The market comprises revenue, average revenue per smart home, number of smart homes so as the household penetration rate by smart home, and key players. Figures are generated through both online and offline sales channels and include exclusive spending by consumers (B2C). Market leaders include Philips, Google, Ring Samsung, and other brands renowned for their innovation, brand recognition, and expansive distribution channels within their respective categories. For more information on the data displayed, use the info button right next to the boxes.

Digitally connected and controlled devices for living atmosphere improvement
Smart lighting/bulbs
Window/door sensors (e.g., Ring Alarm Pack), shading devices (e.g., Lutron Caséta), garage door controls (e.g., Meross Smart WiFi Garage Door Opener)

Control buttons, gateways/hubs
Smart TVs
B2B/C2C sales of any kind (e.g., to hotels or office buildings)

The Comfort & Lighting market in Central Asia is experiencing significant growth and development in recent years. Customer preferences in the Comfort & Lighting market in Central Asia are shifting towards more energy-efficient and environmentally friendly products.

Consumers are increasingly concerned about the impact of their choices on the environment and are willing to invest in products that are sustainable and energy-efficient. This trend is driven by a growing awareness of climate change and the need to reduce carbon emissions. Additionally, customers in Central Asia are also looking for products that offer convenience and ease of use.

Smart lighting systems and automated comfort control solutions are gaining popularity as they provide customizable and convenient options for consumers. Trends in the Comfort & Lighting market in Central Asia include the adoption of smart home technologies and the integration of lighting and comfort systems. Smart home technologies allow consumers to control lighting and comfort settings through their smartphones or other devices.

This trend is driven by the increasing availability and affordability of smart home devices, as well as the desire for convenience and energy savings. In addition, there is a growing demand for lighting solutions that enhance the ambiance and aesthetics of living spaces. Consumers are looking for lighting products that offer a wide range of color options and adjustable brightness levels.

Local special circumstances in Central Asia, such as extreme weather conditions and limited energy resources, also play a role in shaping the Comfort & Lighting market. Central Asian countries experience harsh winters with long periods of darkness, which increases the demand for effective lighting solutions. Additionally, the region has limited energy resources, which has led to a focus on energy-efficient lighting and comfort systems.

Underlying macroeconomic factors, such as economic growth and urbanization, are driving the development of the Comfort & Lighting market in Central Asia. As the region's economies grow, there is an increase in disposable income, which allows consumers to invest in comfort and lighting products. Urbanization is also contributing to the growth of the market, as more people move to cities and seek modern and convenient living solutions.

In conclusion, the Comfort & Lighting market in Central Asia is experiencing growth and development driven by customer preferences for energy-efficient and convenient products, trends in smart home technologies, local special circumstances such as extreme weather conditions and limited energy resources, and underlying macroeconomic factors such as economic growth and urbanization.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Smart homes use connected devices and appliances to perform actions, tasks, and automated routines to save money, time, and energy. They are the ongoing revolution of the humble home appliance mixed with AI, robotics, and improvement in IoT technologies. AI in particular, speeding up response times and working as an automation bridge between homeowner and home is already having an impact.