Market Insights Consumer OTC Pharmaceuticals

Eye Care - Eastern Africa

Eastern Africa

Revenue in the Eye Care market amounts to US$8.94m in 2024. The market is expected to grow annually by 4.55% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (US$1,256m in 2024).
In relation to total population figures, per person revenues of US$0.02 are generated in 2024.

Key regions: Thailand, Philippines, Indonesia, Canada, United Kingdom

Market

Region

Region comparison

Currency

Analyst Opinion

The Eye Care market in Eastern Africa is experiencing significant growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Eye Care market in Eastern Africa are shifting towards a greater emphasis on preventive care and the use of innovative technologies.

Customers are increasingly seeking out eye care services to maintain optimal vision and prevent eye-related conditions. Additionally, there is a growing demand for eyewear products that offer both functionality and style, as consumers are becoming more fashion-conscious. Trends in the market include the adoption of telemedicine and online eye care services.

With the increasing availability of internet access and smartphone usage in Eastern Africa, customers are now able to access eye care consultations and services remotely. This trend has been further accelerated by the COVID-19 pandemic, which has highlighted the importance of telemedicine in ensuring access to healthcare services while minimizing physical contact. Local special circumstances, such as a high prevalence of eye-related conditions and limited access to quality eye care services in certain areas, have also contributed to the development of the Eye Care market in Eastern Africa.

Countries in the region have a relatively high prevalence of conditions such as cataracts, refractive errors, and glaucoma. This has created a demand for specialized eye care services and treatments. Underlying macroeconomic factors, including population growth, urbanization, and increasing disposable incomes, have also played a role in the growth of the Eye Care market in Eastern Africa.

As the population continues to grow and urbanize, there is a greater need for eye care services in both urban and rural areas. Additionally, rising disposable incomes have allowed more individuals to afford eye care services and products, driving market growth. In conclusion, the Eye Care market in Eastern Africa is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors.

The shift towards preventive care, the adoption of telemedicine, the high prevalence of eye-related conditions, and favorable macroeconomic conditions have all contributed to the expansion of the market. As the region continues to develop and the demand for eye care services increases, there are opportunities for further growth and innovation in the Eye Care market in Eastern Africa.

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.