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Bottled Water - Moldova

Moldova
  • Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Bottled Water market amounts to US$75.96m in 2024.
  • Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$12.72m in 2024.
  • Revenue, combined amounts to US$88.68m in 2024.
  • The revenue, at home is expected to grow annually by 3.08% (CAGR 2024-2029).
  • In global comparison, most revenue, at home is generated China (US$63bn in 2024).
  • In relation to total population figures, the average revenue per capita, at home of US$22.81 are generated in 2024.
  • In the Bottled Water market, volume, at home is expected to amount to 127.70m L by 2024.
  • Volume, out-of-home is expected to amount to 6.08m L in 2024.
  • Volume, combined is expected to amount to 133.80m L in 2024.
  • The Bottled Water market is expected to show a volume growth, at home of -1.8% in 2025.0.
  • The average volume per person, at home in the Bottled Water market is expected to amount to 38.36L in 2024.

Definition:

The Bottled Water market consists of both carbonated and non-carbonated water which is sold in bottles or via water dispensers. Various regulations at European and national levels define mineral water as natural ground water. Its composition and other characteristics must remain constant between certain tolerance levels. These regulations vary by region, nevertheless, Bottled Water often serves as a substitute for deficient tap water. 

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Key players include Nestlé (San Pellegrino, Vittel, and Arrowhead), Danone (e.g., Volvic and Evian), and The Coca-Cola Company (e.g., Bonaqua and Apollinaris).

In-Scope

  • Carbonated Bottled Water
  • Still Bottled Water

Out-Of-Scope

  • Flavoured Bottled Water
  • Vitamin Waters
  • Ice
Bottled Water: market data & analysis - Cover

Market Insights Report

Bottled Water: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Apr 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: May 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Bottled Water market in Moldova has been experiencing significant growth in recent years. Customer preferences have shifted towards healthier beverage options, leading to an increased demand for bottled water. Additionally, local special circumstances and underlying macroeconomic factors have contributed to the development of the market. Customer preferences in Moldova have been influenced by global trends towards healthier lifestyles. Consumers are becoming more conscious about their health and are actively seeking out beverages that are perceived as healthier alternatives to sugary drinks. Bottled water fits this criteria, as it is seen as a natural and calorie-free option. The convenience of bottled water also appeals to consumers who are always on the go and need a quick and refreshing drink. In addition to global trends, local special circumstances have played a role in the growth of the Bottled Water market in Moldova. The country has a limited supply of clean and safe drinking water, especially in rural areas. This has led consumers to rely on bottled water as a reliable source of hydration. The lack of trust in the tap water quality has further fueled the demand for bottled water. Underlying macroeconomic factors have also contributed to the development of the Bottled Water market in Moldova. The country has experienced economic growth in recent years, leading to an increase in disposable income. As consumers have more purchasing power, they are able to afford the premium price of bottled water. This has resulted in a higher demand for bottled water products. Furthermore, the tourism industry in Moldova has been growing steadily, attracting visitors from both domestic and international markets. Tourists often prefer to consume bottled water to ensure their safety and avoid any potential health risks. This has created an additional market for bottled water companies, further driving the growth of the industry. In conclusion, the Bottled Water market in Moldova has been developing due to a combination of customer preferences, local special circumstances, and underlying macroeconomic factors. The shift towards healthier beverage options, limited access to clean drinking water, economic growth, and the growing tourism industry have all contributed to the increased demand for bottled water in the country. As these factors continue to influence consumer behavior, the market is expected to continue its growth trajectory in the coming years.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

    Modeling approach:

    Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Bottled Water: market data & analysis - BackgroundBottled Water: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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