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Outdoor Furniture - Tanzania

Tanzania
  • In Tanzania, the revenue generated in the Outdoor Furniture market in 2024 is estimated to be US$35.69m.
  • It is projected that this market will experience an annual growth rate of 0.76% from 2024 to 2029 (CAGR 2024-2029).
  • When compared globally, United States leads in terms of revenue generation, with US$18bn in 2024.
  • In relation to the total population, the per person revenue in Tanzania's Outdoor Furniture market is US$0.51 in 2024.
  • Tanzania's growing middle class and increasing interest in outdoor activities have led to a surge in demand for high-quality outdoor furniture.

Definition:

The Outdoor Furniture segment focuses on the types of furniture which are commonly found in the garden, patio, and/or on the terrace. These products are typically made from durable materials such as metal, wood, or plastic and are designed to withstand various weather conditions while providing comfort and style.

Additional Information:

The Outdoor Furniture segment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This segment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.

In-Scope

  • Bamboo seats
  • Patio chairs and tables
  • Outdoor bars

Out-Of-Scope

  • Hot tubs and saunas
  • Gardening equipment
  • Outdoor lighting
  • Camping equipment
Outdoor Furniture: market data & analysis - Cover

Market Insights report

Outdoor Furniture: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Company Insights

    Sales Channels

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Outdoor Furniture market in Tanzania is experiencing significant growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors.

    Customer preferences:
    in Tanzania are shifting towards outdoor living spaces and leisure activities. As people increasingly seek to create comfortable and inviting outdoor areas, the demand for outdoor furniture has risen. Customers are looking for durable and weather-resistant furniture that can withstand the harsh Tanzanian climate. Additionally, there is a growing interest in eco-friendly and sustainable materials, as customers are becoming more conscious of their environmental impact. Trends in the market indicate a rise in the popularity of outdoor dining and lounging areas. Tanzanians are embracing the concept of alfresco dining and creating outdoor spaces for socializing and relaxation. This trend is driven by the desire to enjoy the country's pleasant weather and beautiful natural landscapes. As a result, there is a growing demand for outdoor dining sets, lounge chairs, and umbrellas. Another emerging trend in the Tanzanian outdoor furniture market is the integration of technology. Customers are increasingly looking for furniture that incorporates features such as built-in speakers, usb charging ports, and led lighting. This trend reflects the growing reliance on technology in everyday life and the desire for convenience and entertainment in outdoor spaces.

    Local special circumstances:
    in Tanzania contribute to the development of the outdoor furniture market. The country's tourism industry is a significant driver of demand, as tourists seek comfortable outdoor furniture for hotels, resorts, and safari lodges. Additionally, the growing middle class in Tanzania has more disposable income to spend on improving their homes and outdoor spaces, further boosting the market.

    Underlying macroeconomic factors:
    also play a role in the development of the outdoor furniture market in Tanzania. The country's stable economic growth and increasing urbanization have led to a rise in disposable income and a growing middle class. As a result, more Tanzanians are able to afford outdoor furniture and invest in creating attractive outdoor living spaces. In conclusion, the Outdoor Furniture market in Tanzania is experiencing growth and development due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. As Tanzanians seek to create comfortable and inviting outdoor spaces, the demand for outdoor furniture is on the rise. The popularity of outdoor dining and lounging areas, the integration of technology, and the influence of the tourism industry are all contributing to the market's growth. Additionally, tanzania's stable economic growth and increasing urbanization have led to a rise in disposable income and a growing middle class, further driving the demand for outdoor furniture.

    Methodology

    Data coverage:

    Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.

    Modeling approach / Market size:

    Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

    Additional Notes:

    The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Outdoor Furniture: market data & analysis - BackgroundOutdoor Furniture: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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